Read full document

Mgt4070

  • By
  • November 20, 2012
  • 5666 Words
  • 308 Views
Page 1 of 32
CASE ASSIGNMENT

As the end of his first year comes to a close, George Buckley (CEO) is evaluating his strategic approach and its ability to drive desired results for 3M during the upcoming year. He has asked you to prepare a report assessing strategic performance during 2006 and to make recommendations for enhancing strategic competitiveness in 2007. You will have a ten-minute meeting with Buckley to highlight your findings, so you should prepare three to five PowerPoint slides to provide an overview of your written report and to summarize the results of your analysis and supporting exhibits.

Your report and overview should address the following key strategic issues:

1. Establish criteria for judging strategic performance by comparing past successes and strategies. Use a Balanced Scorecard framework to make sure that both financial and strategic controls are used to assess performance.

2. Define the company's core competency.

3. Determine if the company has a sustainable competitive advantage. If you determine that a sustainable advantage exists, support your claim. If you find it lacking, recommend actions that would secure a sustainable competitive advantage.

4. Identify any external environmental forces that have strategic implications in the future.

5. Evaluate the success of 3M's strategy in 2006 based on the criteria identified for judging strategic performance.

6. Evaluate 3M's acquisition strategy.

7. Recommend an integrated and coordinated set of commitments and actions which will exploit the company's core competencies, strengthen its competitive advantage, and maximize value.

STRATEGIC MANAGEMENT INPUTS

1. Establish criteria for judging strategic performance by comparing past successes and strategies. Use a Balanced Scorecard framework to make sure that both financial and strategic controls are used to assess performance.

Criteria for assessing strategic success can be determined by looking...