Mentha Farm Business Plan

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  • Topic: Menthol, Mentha, Peppermint
  • Pages : 2 (468 words )
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  • Published : November 26, 2012
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Mentha Farm Business Plan
(Mentha Garden)

Executive Summary
Mentha Garden is a 10 acre farm dedicated to the production of Menthol oil (Pipermint oil). Mentha Garden is located at Fatehpur in Barabanki , Uttar pradesh. Mentha Garden is working hard to become a leading producer of Menthol oil in Barabanki for the Stage 2 level industry. Barabanki ranks number one in menthol oil production, which constitute 65-70% of Indian production. Menthol oil is used in Pharmaceuticals, Chewing Tobacco, Pan Masala, Perfumery Compounds, Toothpaste, Mouth Washes, Oral Preparations, Confectionery, Cigarettes .

Keys to Success
Mentha Garden has identified two keys that will be instrumental in their success. The first is the implementation of strict financial controls. By having the proper controls, production efficiency will be maximized. The second key is the recognition and implementation of the philosophy that 100% customer satisfaction is required to ensure a profitable business. Profits are a by product of satisfying customers, not the other way around. Products

Mentha Garden is a 20 acre farm that concentrates on the growing of different variety of Mentha. Mentha Garden will feature:- Mentha Arvensis-Initially the crop grown was called Japani mint/ Mentha Arvensis but subsequently the problems of rains & dryness, this crop was developed and known as MenthaShivalik. Mentha Piperita-

The USA being the main producer of Mentha Piperita similarly it is also called  American piperita. Though India is developing the  quality of Mentha Piperita  Comparing to US crop but we have not yet been able grow successfully till now. 

Process of Deriving Menthol Crystals –

Stage 1: Farmers level
Mentha arvensis leaves are boiled and oil is extracted. Iron vessel is used for the same. 

Stage 2: Industry level
Mentha oil extracted in stage 1 is frozento minus 60 degrees Celsius. This  takes about 6 to 7 days. Aluminium vessel is used  here.  The  output  consists  of ...
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