Meneer

test This section of the analysis will detail the economic climate, the hobby shop industry, the customer profile, and the competition that the business will face as it progresses through its business operations. Currently, the economic market condition in the United States is in recession. This slowdown in the economy has also greatly impacted real estate sales, which has halted to historical lows. Many economists expect that this recession will continue until mid-2010, at which point the economy will begin a prolonged recovery period. However, hobbies are extremely popular among their respective fan bases, and the customers that purchase these goods will continue to do so in any economic climate, including recessions, as it is a form of lower cost entertainment and enjoyment.
Within the United States, there are approximately 11,000 stores that solely specialize in the sale of hobby products, specialized toys, and games. Each year, these businesses aggregately generate more than $18 billion of sales while concurrently providing payrolls of $2 billion. The industry employs approximately 150,000 people. This is a mature industry, but one of the most common trends is for hobby stores (especially individually owned stores) is to develop e-commerce capabilities. Hobby Store, Inc. intends to capitalize on this trend once its retail operations have been established.
In this section of the analysis, you should describe the type of customer you are seeking to acquire. These traits include income size, type of business/occupation; how far away from your business is to your customer, and what the customer is looking for. In this section, you can also put demographic information about your target market including population size, income demographics, level of education, etc.
This is one of the sections of the business plan that you must write completely on your own. The key to writing a strong competitive analysis is that you do your research on the local competition. Find