Background
Museum: The McNeil Museum of Art (MMA) is a not-for-profit museum founded in the city of Universal, in the western United States. Originally chartered in 1925, under the founding name Fannel County Museum of Fine Arts, the museum went through a name change in 2000 to reflect the museum’s main benefactor, Jonathon A. McNeil. Before the museum went through a name change, however, in 1997 MMA benefited from a $28 million dollar bond election. This election allowed MMA to expand their facilities in a newer building located in the central business district of Universal City. The newer location was made available to MMA through Jonathon A. McNeil. Upon Jonathon A. McNeil’s death in 2000, the museum received a $25 million gift from his will so long as the museum’s charter and name was revised. The updated charter stated that the MMA’s purpose was, “to provide an inviting setting for the appreciation of art in its historical and cultural contexts for the benefit of this and successive generations of Fannel County citizens and visitors (pg. 579, Kerin).”
Visitors can visit the MMA seven days a week, with extended hours on Thursday nights and shorten hours on Sundays. While the permanent collection is free of charge to the public, visitors can pay a fee of $5.00-$7.50 to see the MMA special exhibits. The MMA has over 1500 works of art that are rotated in-and-out of exhibits throughout the year, occasionally loaning the works of art to other museums. Within the MMA collections visitors can view artwork from pre-Columbia, Africa, and European just to name a few. The artwork within each section is organized in a way that best accents both the MMA, as well as, the artwork itself.
Image: The MMA is constantly worried about their public image. The image they hold in public is what Randall Brent III, the museum director, strongly feels drives traffic to the museum. After the MMA moved to their new location, however, the MMA began to suffer in what... [continues]
Museum: The McNeil Museum of Art (MMA) is a not-for-profit museum founded in the city of Universal, in the western United States. Originally chartered in 1925, under the founding name Fannel County Museum of Fine Arts, the museum went through a name change in 2000 to reflect the museum’s main benefactor, Jonathon A. McNeil. Before the museum went through a name change, however, in 1997 MMA benefited from a $28 million dollar bond election. This election allowed MMA to expand their facilities in a newer building located in the central business district of Universal City. The newer location was made available to MMA through Jonathon A. McNeil. Upon Jonathon A. McNeil’s death in 2000, the museum received a $25 million gift from his will so long as the museum’s charter and name was revised. The updated charter stated that the MMA’s purpose was, “to provide an inviting setting for the appreciation of art in its historical and cultural contexts for the benefit of this and successive generations of Fannel County citizens and visitors (pg. 579, Kerin).”
Visitors can visit the MMA seven days a week, with extended hours on Thursday nights and shorten hours on Sundays. While the permanent collection is free of charge to the public, visitors can pay a fee of $5.00-$7.50 to see the MMA special exhibits. The MMA has over 1500 works of art that are rotated in-and-out of exhibits throughout the year, occasionally loaning the works of art to other museums. Within the MMA collections visitors can view artwork from pre-Columbia, Africa, and European just to name a few. The artwork within each section is organized in a way that best accents both the MMA, as well as, the artwork itself.
Image: The MMA is constantly worried about their public image. The image they hold in public is what Randall Brent III, the museum director, strongly feels drives traffic to the museum. After the MMA moved to their new location, however, the MMA began to suffer in what... [continues]
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