Mcdonalds Scandal

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BREIF PRODUCT INFORMATION
Company Name : CROSSKASE
Established: 2012
Product Info : eco-friendly solar backpack has been launched which powers phones, camera’s and other hand held devices. Target Market : Super Markets, Shopping Malls, Book Shops, Air Ports etc. Key Financials : Manufacturing Cost: 11500rs

Market Price: 21300rs Marketing Plan : Our marketing strategy will be through face book, advertisements on news paper and television. Also by visiting the head of different firms and advertising our product to them. We also plan to present our product on websites such as Ali Baba and TradeKey for business expansion abroad. Future Plan : In the near future we hope to expand our business as much as possible by adding extra features to it bringing more eco friendly products to Pakistan.

EXECUTIVE SUMMARY
A new eco-friendly solar backpack has been launched which powers phones, cameras and other handheld devices for those on the move. The CrossKase Solar 15 backpack features a three Watt built-in solar panel, which uses sunlight and artificial light to charge gadgets on-the-go and is one of the most powerful products of its kind.

The CROSSKASE SOLAR 15 which has a 25 litre capacity, costs £139.99 (21300 pak rupee). It measures 45cm high, 37cm wide and 12cm...
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