Mass Media Today

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Topic:

1. Reporting the privacy of celebrities

2. Is it better to report more good/positive news or news about disasters or accidents in the media?

3. Should media serve the public or the government?

4. Advertisement exert more positive impact or negative ones?

5. Which media method(s) should be highly expanded? Why?

6. Besides the common media methods, what new approaches can you suggest?

Mass Media Today
Transient transparent
THE ROLE OF MASS MEDIA

The term mass media refers to the channels of communication (media) that exist to reach a large public audience (the mass of the population).Mass media includes newspapers, magazines, television, radio, and more recently, the Internet. It (informs people about events that they would otherwise know little about. Mass media communication is usually rapid, because the media will report an important event as quickly as possible after it happens. In fact, some television reporting is live /laiv/ ; that is, the viewers can see the events as they happen. (It is also transient; that is, the focus on one event doesn't last long. This is captured in the expression "there is nothing as old as yesterday's news."

How to define:
Lower-carbon release refers to …the emission with a lowered level of carbon carbon –dioxide.

Lower-carbon release means that the emission is of a lowered level of carbon carbon –dioxide. Lower-carbon release stands for the emission with a lowered level of carbon monoxide or carbon –dioxide.

Friendship refers to mutual understanding, assisting, encouraging and sharing. Selfishness
Selflessness stands for sharing, giving and tolerating.
Protecting the celebrities’ privacy means not to publicize their personal affairs without permission.

Include ( a way of raising examples

Include v ((Exclude v.
Including prep.( like , such as, for instance/example

Inclusive adj.+ly
Exclusive adj. +lyextraordinary, outstanding, only

Inform sb. Of/about sth.=tell sb. Sth.
The weather forecast reported /informed people of /about the possibility of a sand storm.

The earthquake institute did not inform people in YUSHU about the possibility of the disaster.

The government, through the media, informs the public/mass about the updated laws, decrees and regulations. The government informs the public/mass about the updated laws, decrees and regulations by/via the media.

People adopt a variety of approaches to dispose the wastes in order to protect the environment. People, in order to protect the environment, adopt a variety of approaches to dispose the wastes. In order to protect the environment, people adopt a variety of approaches to dispose the wastes.

Focus (v.) on -- the center/concentrate on
The Chinese Football Administration is focusing on eradicating the corruption in this field.

The focus of the public discussion is how to improve people’s living standard with the increase of the comprehensive national competence.

The focus of public discussion has moved from lowering tax to how to shorten the As (adj. /adv.)… as…
Adj./adv /… TIMES as much as…

The rate of China’s economic development in 2009 is THREE TIMES as much as that of 1979. The rate of China’s economic development is same as much as that of USA.

difference between the poor and rich.

Be exposed to sth.
With the exposure to…sth.

With the exposure to the sun, the skin is easy to get brown. The skin is easy to get bronze when it is exposed to the sun.

With the exposure to the media, the celebrities are more likely to feel the loss of security. The celebrities are more likely to feel the loss of security when they are exposed to the media.

With the exposure to the son without the protection of ozone layer, the temperature of the earth is easy to grow considerably.

达到。。。(数/量)
The population of China reached the summit of 1.3 billion.
The population of India peaked at 1.6 billion.
The population of India arrived at...
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