Mars Pia Summary

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Principles in Action Summary 2011

Putting our Principles into Action to Make a Difference to People and the Planet Through our Performance

© 2012 Mars, Incorporated and its Affiliates. All Rights Reserved.

Mars, Incorporated Principles in Action Summary 2011 | Contents

Mars

Contents

Mars in a Moment......................................................................... 1 Letter from Paul S. Michaels .................................................... 2 Our Approach to Business ...................................................... 3 The Story of Mars .......................................................................................4 Governance ................................................................................................5 Defining our Approach ................................................................................8 Climate Change ..................................................................................10 Water ..................................................................................................13 Third-party Certification.......................................................................14 Mars and Society ................................................................................16 Quality and Food Safety .....................................................................18 Mars and Science .....................................................................................19 Working with Others .................................................................................21 Scope of Reporting ...................................................................................24 Our Targets and Progress ........................................................................25

Health and Nutrition ............................................................... 27 Our Supply Chain ........................................................................ 37 Our Operations............................................................................. 59 Our Brands ....................................................................................... 78 Working at Mars........................................................................... 92 Market Summaries ................................................................... 109 Business Segments .................................................................. 123 Mars Chocolate .....................................................................................123 Mars Petcare ..........................................................................................124 Mars Food ..............................................................................................125 Mars Drinks ............................................................................................126 Wrigley....................................................................................................127 Mars Symbioscience ..............................................................................128

Case Studies ................................................................................. 129

Reader’s Guide
Welcome to our Principles in Action Summary 2011, a review of our main activities in pursuit of our business objective: to create a mutuality of benefits to all stakeholders. Here, we provide examples of how our global company and six business segments are putting our Five Principles of Quality, Responsibility, Mutuality, Efficiency and Freedom into action to make a difference to people and the planet through our performance.

© 2012 Mars, Incorporated and its Affiliates. All Rights Reserved.

Mars, Incorporated Principles in Action Summary 2011 | Mars in a Moment

Mars

Mars in a Moment

Our annual global net sales totaled more than US$30 billion in 2011 across our Petcare, Chocolate, Wrigley, Food, Drinks and Symbioscience businesses

Mars, Incorporated....
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