Preview

Marketing: Tony Chachere's Original Creole Seasoning

Good Essays
Open Document
Open Document
463 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Marketing: Tony Chachere's Original Creole Seasoning
Charles Johnson

Identify a branded product and/or service you know and use. Articulate the reasons you use this product.

The product brand I prefer to use over any other seasoning is Tony Chachere's original CREOLE Seasoning: it has less sodium than salt and Lawry's seasoning. Morton Lite Salt has 50% less sodium than the regular table brand, but the flavor in Tony Chachere's enhancing the meat; it brings out a red pepper flavor that is consistent with cayenne pepper, and chili powder. The red pepper and cayenne pepper are two good product that also help with obesity, they actually speeds up your metabolism, that's why you sweat sometimes when you over spice.

Contemplate and categorize why another individual would not purchase this product and/or service.

The reason why a lot of people don't or won't use this product is because of the overwhelming red and chili pepper flavoring that's added in the product. Most people use products that are more traditional than a creole seasoning, like a meat tenderizer, black pepper, and Regular salt. Chef's would consider it’s cheating to use an already mix blend seasoning, because they tend mix their own. Some customer’s major complaint is the seasoning to too salty.

Explore how marketers could ethically reach out to the non-customer and fully convert them into customers without losing their current customers (you included).

Fundraising is a ethical way to pursue you client, many companies use the kids in the school, like athletics, if the company won't to help with uniforms or be a sponsor for a high school that would be one good way, set up food stations in grocery stores, and invite customers in those market you pick to try and compare as you prepare food. In today's time blog's, Facebook, and twitter is one of the most current and quickest form of reaching out to other consumers.

Consider the portfolio of products for your particular branded product.

Tony Chachere’s is considered as Business

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Changyaqiao

    • 422 Words
    • 2 Pages

    2 – Discuss the “lose no customers” mantra. What are some reasons this might not be a good idea?…

    • 422 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    How To Make Red Quinoa?

    • 491 Words
    • 2 Pages

    1/4 teaspoon ground chipotle chili spice or red pepper or cayenne pepper (add more or less to desired taste)…

    • 491 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Describe the organizational buyers and consumers of your product or service and the factors that influence their purchasing decisions. Discuss how these factors will affect your marketing strategy.…

    • 448 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    In the 90's it was very hard to find a fast pace food environment that could actually serve quality food, that’s where Chipotle began to stand out. Bringing authentic and fresh Mexican ingredients is one of the many things that makes chipotle stand out to their competition. Chipotle meats are fresh, never frozen, left over night to marinate and grilled fresh every hour .They raise their cattle in humane conditions which help the quality of their meat, from my experience at dinging in this restaurant it always carries a peculiar taste as compared to other restaurants who have added hormones to enhance flavors. You can taste the unadulterated flavors in their vegetables, salsas, and guacamole versus the genetically modified condiments provided at other establishments. Chipotle is one of the few places that thrive on quality and quantity in a fast food environment yet still guarantying fresh flavorful organic ingredients. For those who are now a part of the health conscious wave this is without a doubt the best option for not only them but for…

    • 669 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Cool people

    • 472 Words
    • 2 Pages

    I A sample of ‘fries seasoning’ contains salt, chicken extract, rice flour, paprika and chilli.…

    • 472 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    1.02 Excursiones Answers

    • 344 Words
    • 2 Pages

    A difference that I have noticed amongst this cuisine compared to what I usually eat is flavor and variety. There are not many foods in the American culture that have as many different versions of one item with so many different things inside, and not to mention a lot more flavor, rather than bland Cuban cuisine.…

    • 344 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    Emeril Legasse

    • 1095 Words
    • 5 Pages

    So how do we make our own signature flavor to enjoy and kick up our own notch of food? Well with much practice and by trial and error we come up with several basic core ingredients for a “bam” effect for our own savory creations: 2 tbls sea salt, 1 tbsp fresh ground pepper, I tbsp ground garlic, 1 tbsp onion powder- depending on the meat add the following for chicken 1 tsp paprika, 1 tsp cumin mix all and a tbsp. of tomato paste ingredients in some butter so that you can spread this over the chicken, these ingredients will create a smoky flavor. For an “herbaceous” savory flavoring add in 1 tbsp. crushed thyme and 1 tsp rosemary and substitute it from the paprika and cumin and tomato paste. You can create a flavor based for all your own dishes as well. Perhaps a flavoring/seasoning above and beyond the traditional seasoning could be a start of a career of my own. “Elevate it” to another level of flavoring by Bijan!?…

    • 1095 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Which consists of onion, celery and bell pepper and is call the holy trinity of Cajun cuisine. Also use a lot of garlic, paprika, thyme, file, parsley, green onion, and many more. Food…

    • 673 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    The food culture in South Unite state is very special and famouse in America, which was influnced by French, English, Western Africa, spinish, German and Italy. There are different types of southern cuisine, such example of lowcountry, floribbean, cajun and creole. The southern Louisiana developed two famouse cuisine, cajun and creole. They have a lot in common, because both cuisine are based on france. Although the cuisine style is similar, the history is different.…

    • 380 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Pacific Grove Spice started as a small specialty grocer on the Monterey Peninsula of California in the early 1980s. Within 10 years they were the “place” to find spices in Central California and now have a widespread reach covering all 50 states. The spice industry that it is in has been growing steadily because of how important a role spices are getting in the kitchens and in cooking. The growing concern about obesity and diet has also left a positive impact because of the health conscious people that desire healthier meals that are still favorable. The demand for spices is at an all-time high and although multinational firms like McCormick & Company dominate the industry, many small firms are competing successfully, Pacific…

    • 400 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Mcbride Marketing Paper

    • 734 Words
    • 3 Pages

    reach out to individuals more likely to fit the profile of the type of consumer that their…

    • 734 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Fast Food Culture

    • 1520 Words
    • 7 Pages

    They are now trying to receive profit from the production itself. They are seeking for for ways to increase the profit obtained during the processing of the food and they have found a way. They have decided to add harmful substances to the production of the food such as antibiotics, additives, and large amount of salt. Although antibiotics help get rid of the viruses at the moment to secure more quantities of healthy food, it creates resistant infections that could be deadly due to the large amount of immunities that they have developed throughout the years of treatment. “The more a particular germ is exposed to antibiotics, the more rapidly it can develop resistance”(Sarah Halzack). Salt and additives are used to enhance the flavor of the food, but at the same time it causes people to be more sustainable to acquiring high-blood pressure, obesity, and even cancer. “Researchers agree that hypertension (high blood pressure) is rare in societies that consume a low-salt diet and more common among people who eat a lot of salt”(Anita Elash). This just comes to show how far Americans have gone to be able to eat such unhealthy amount of salt. Other substances that are also found are. “BHA or BHT. Ingredients like these are added to prohibit foods with oils from going rancid, thereby increasing shelf life” (Cindy Jones Shoeman)…

    • 1520 Words
    • 7 Pages
    Better Essays
  • Satisfactory Essays

    The “healthy” food is said to not sell without salt being added. They think that people like salt much and that if it is not included in the food people will not want to but the food. Overall the food industry cares about losing money by reducing the amount of salt in foods. Also salt helps to preserve the food that they are…

    • 884 Words
    • 4 Pages
    Satisfactory Essays
  • Good Essays

    Provide a description of your product/service and a brief history of the firm that produces your product/service.…

    • 12037 Words
    • 27 Pages
    Good Essays
  • Powerful Essays

    Sodium Glutamate

    • 3335 Words
    • 14 Pages

    Modern methods of food production have altered radically from processes used in the past. Many food producing companies have invented their own improved techniques of cooking. Most of these procedures contain numerous different forms of chemical additives and one of the newest chemical substances that will enhance food flavor is monosodium glutamate (MSG). Even though it has no taste of its own, it intensifies considerably the taste of a wide variety of food as well as revealing flavors that could be hidden. While there are numerous reports of its dramatic effects, rigorous experimental evidence of its impact on measured preference is lacking. Moreover, James and Kantrowitz (1952, pp. 573-579) emphasize that MSG can cause definite changes in…

    • 3335 Words
    • 14 Pages
    Powerful Essays