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Marketing Principles

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Marketing Principles
ASSESSMENT COVER SHEET Unit Number and TitleAssessment TitleCourse TitleAssessment Code | Unit1 Business EnvironmentUnderstanding the Business EnvironmentHND Business HNDBUSCoreUnit1/Jan2013/ | Hand Out Date | 1st March 2013 | Hand In Date | 11th May 2013 | Lecturer(s) | GidraphMichikuAnujaPrasharVijay ShahDaniel RukareDhanChooramunJane EvansAdrian GauciMohit PunMichael Evans SohailChoudhurySalman Khalid | Internal Verifier | Jonathan Cartmell | Sources of information | 1. Course notes 2. Recommended learning textbooksLearning Media (2012) Business Environment, BPP, London 3. The internetTutor2u (nd) Business Studies. Available at http://www.tutor2u.net/blog/index.php/business-studies/ (accessed on 1.3.13)Times 100 Case Studies(1995-2013) The External Environment. Available at http://businesscasestudies.co.uk/business-theory/external-environment.html#axzz2MHgTLH7v (accessed on 1.3.13) http://www.bized.co.uk/learn/business/index.htm (accessBiz/Ed (1996-12012) Business Studies Available at http://www.bized.co.uk/learn/business/index.htm (accessed on1.3.13) |
To be filled by the student Student Name | Maureen Fedee | Lecturer | Dhan Chooramun | Student ID | H1301025 | Group(e.g. BDM019) | |

Assessment Requirements * An electronic copy of your assessment must be fully uploaded by the deadline date and time. * You must submit one single PDF or MS Office Word document. Any relevant images or screenshots must be included within the same MS Office Word or PDF document. * The last version you upload will be the one that is marked. * The file size must not exceed 20MB. * Answer the criteria in order, clearly indicating the pass criteria number. * Ensure that all work has been proof-read and checked prior to submission. * Ensure that the layout of your documents are in a professional format with font style Arial, font size 12 for the text, font 14 for sub heading and font 16 for main heading, line spacing 1.5 and justified. * Use


References: [ 47 ]. www.debenhams plc annual report 2012 (11. 05.2013) “
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