Marketing and Swot Analysis

Topics: Marketing, Price, Strategic management Pages: 2 (309 words) Published: February 19, 2013
* Market Location
* Strong Management – Strong management can help Chooks to go swot analysis reach its potential by utilizing strengths and eliminating weaknesses… … "Strong Management (Chooks to Go Swot Analysis)" has a significant impact, so an analyst should put more weight into it. "Strong Management (Chooks To Go Swot Analysis)" will have a long-term positive impact on the this entity, which adds to its value. This statement will lead to an increase in profits for this entity. "Strong Management (Chooks To Go Swot Analysis)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it. * Unique Prodcuts - Unique products help distinguish Chooks to go swot analysis from competitors. Chooks to go swot analysis can charge higher prices for their products, because consumers can’t get those products elsewhere… … This statement will lead to an increase in profits for this entity. * Low Cost – Lower costs lead to higher profits for Chooks to go swot analysis. A low cost leader can undercut rivals on price… … * Pricing Power – Customers typically rebel against price increases by switching to competing products, but if a company has pricing power, customers will continue using Chooks to go swot analysis’s products and services. Chooks to go swot analysis has the ability to charge customers higher prices… … * Customer Loyalty

* Brand Name – A strong brand name is a major strength of Chooks to go swot analysis. This gives Chooks to go swot analysis the ability to charge higher prices for their products because consumers place additional value in the brand… …

* Supply Chain

* Fragemented Market – Fragmented markets provide many opportunities for Chooks to go swot analysis to expand and increase market share. Fragmented markets have many small competitive who lack the cost advantages of larger companies * Online Market

* Innovation (New...
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