Marketing 205

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Unit 4 Individual Project
MKTG 205 – Principles of Marketing
3/10/2013

Abstract
In marketing a product you must know what you are going to market. Knowing the definition of marketing will help you understand the product being sold. When it comes to the gaming systems there are many to choose from. However the All in One gaming system has it all. The following is the marketing process for the system.

All in One Gaming
The All in One gaming system is going to be the top system of its time. We will follow the process of how to market the system in today’s society. There are several steps to this process, so we will break it down in each section.

To better understand what marketing is you must know the definition of it. Marketing means the process of determining the needs and wants of consumers and being able to deliver products that satisfy those needs and want. (www.asbcentral.com/marketing) Marketing puts you in touch with your customer’s needs. For this to work, there are nine steps you must take to successfully market the product. They are as follows: Buying this means that a person has the way to buy the product that he or she wants or needs. Then you have the selling of the product. This means that the producer of the product can go out and sell the product. Then you have to have the financing for the product that you want to make and sell. You also have storage issues. Do you have a place to store your product while you are waiting on it to be sold? Transportation is the next step of the process you will need to follow. Are you able to get the product to the place it needs to be. You must make sure you have every possible mode of transportation to get the product where it is needed. Process is the next step. This is when you turn a raw product into a product that the customer wants. Risk-taking is a big issue too. You have to make sure the product is safe in case of any disasters that might happen and damage your product. A great way to cover...
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