Market Segmentation of Coca Cola
Business communications
In this assignment I will be talking about the types of information used in Tesco.
A
I will start by defining information. Information is defined as the knowledge of specific events or situations that have been gathered or received by communication, intelligence or news. The first type of information I will talk about is verbal. Verbal communication is part of the day to day activities of Tesco.
VERBAL: verbal communication entails the face to face expression of views and ideas or sometimes across the telephone. In Tesco verbal information is obtained from both managers and employees as they both work together and need to be aware of certain pieces of information that are related to either their business or job role as a whole. An example of verbal information is a store manager giving instruction to a grocery staff as to how to arrange promotion stocks on the shelves. This is a practical example of verbal information because the staff initially did not know how to go about the arrangement but he obtained it from the face to face interaction with the store manager. Verbal information is internal because it is obtained from employees and other staff inside the business. In Tesco verbal information is used to invite support for activities because the support must come from the employees in the business. For example, if Tesco need more staff for their night shift, they speak to couple of staff who work in the day to seek for their help. The purpose of verbal information is to elaborate more on key issues which are vital to the business because for example, issues like getting staff to do overtime needs to be verbal as the company is trying to persuade staff to do extra work for them.
WRITTEN: Written communication involves any type of interaction that makes use of the written word. It is one of the two main types of communication, along with oral or spoken communication. Written communication is very common in Tesco, so it is will be
In this assignment I will be talking about the types of information used in Tesco.
A
I will start by defining information. Information is defined as the knowledge of specific events or situations that have been gathered or received by communication, intelligence or news. The first type of information I will talk about is verbal. Verbal communication is part of the day to day activities of Tesco.
VERBAL: verbal communication entails the face to face expression of views and ideas or sometimes across the telephone. In Tesco verbal information is obtained from both managers and employees as they both work together and need to be aware of certain pieces of information that are related to either their business or job role as a whole. An example of verbal information is a store manager giving instruction to a grocery staff as to how to arrange promotion stocks on the shelves. This is a practical example of verbal information because the staff initially did not know how to go about the arrangement but he obtained it from the face to face interaction with the store manager. Verbal information is internal because it is obtained from employees and other staff inside the business. In Tesco verbal information is used to invite support for activities because the support must come from the employees in the business. For example, if Tesco need more staff for their night shift, they speak to couple of staff who work in the day to seek for their help. The purpose of verbal information is to elaborate more on key issues which are vital to the business because for example, issues like getting staff to do overtime needs to be verbal as the company is trying to persuade staff to do extra work for them.
WRITTEN: Written communication involves any type of interaction that makes use of the written word. It is one of the two main types of communication, along with oral or spoken communication. Written communication is very common in Tesco, so it is will be