Market Research Mobile App

Topics: Mobile phone, Personal digital assistant, Internet Pages: 2 (521 words) Published: February 21, 2013
1. The state of mobile app
http://blog.nielsen.com/nielsenwire/wp-content/uploads/2010/09/NielsenMobileAppsWhitepaper.pdf 2. Universities and libraries move to mobile app http://www.educause.edu/ero/article/universities-and-libraries-move-mobile-web 3. Which platform do our users prefer: website or mobile app? http://search.proquest.com.ezproxy.lib.rmit.edu.au/pqrl/docview/921006874/13C1021926950D5BF3B/5?accountid=13552 4. Mobile device ownership among international business students: a road to the ubiquitous library http://www.emeraldinsight.com.ezproxy.lib.rmit.edu.au/journals.htm?issn=0090-7324&volume=40&issue=4&articleid=17063687&show=html 5. Students “Evolving” use of technology

http://www.insidehighered.com/news/2007/09/17/it
6. Designing low-cost Mobile websites for library http://search.proquest.com.ezproxy.lib.rmit.edu.au/pqrl/docview/919192952/13C102CD7E32042AB62/13?accountid=13552 7. Apple tops 40 billion downloads

http://www.apple.com/pr/library/2013/01/07App-Store-Tops-40-Billion-Downloads-with-Almost-Half-in-2012.html 8. Google Play Matches Apple’s IOS with 700,00 Apps
http://www.tomsguide.com/us/Google-Play-Android-Apple-iOS,news-16235.html 9. Andriod Marks 4th Anniversary Since launch with 75% market share in 3rd Quarter http://www.idc.com/getdoc.jsp?containerId=prUS23771812#.URJoah2kpQ5 10. Google play hits 25 billion downloads

http://officialandroid.blogspot.ca/2012/09/google-play-hits-25-billion-downloads.html 11. Identifying diverse usage behaviours of smartphone users http://dl.acm.org.ezproxy.lib.rmit.edu.au/citation.cfm?id=2068847&bnc=1

Smartphone users spend an average of 100 minutes a day online (May 2012) A survey conducted between September and November 2011 by market researcher Decision Fuel found that Singaporeans were heavy users of smartphones. It found that the average Singaporean smartphone user spent around 100 minutes a day using these devices online (excluding...
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