Department of Business
Bachelor of Applied Management
AMBH500 Business Heritage, Culture and Sustainability
Semester One 2013
Due date: Wednesday 15 May 2013
Time: 1.00 pm
Please submit in class.
CPIT and its division members reserve the right to use electronic means to detect and help prevent plagiarism. Students agree that when submitting this assignment, it may be subject to submission for textual similarity review to Turnitin.com.
Submissions received late will be subject to a penalty of 10% of the student’s mark per working day.
This assignment is worth 30% of the total marks for this course. This paper has [ seven ] ( [ 7 ]) pages including the cover sheet.
1 Examine the significance and contribution of Maori culture to New Zealand business.
2 Discuss changes that have occurred in New Zealand in terms of heritage management, culture awareness and the social framework and describe the tension between preserving natural resources and protecting New Zealand’s cultural heritage and allowing the transformation of its physical and cultural environment to facilitate economic development.
Please note this case study refers to a fictional geographic location and fictional iwi BUT does reflect actual historical events and contemporary issues
Te Whanga Paemai: A place where Whales and boats beach.
Te Whanga Paemai is a sheltered bay surrounded by rocky cliffs and farm land about 15 kilometres north east of Taone Nui, a city of about 122,000. Above the bay are the remains of an historic pā, Te Kauika (the pod of whales). Within the cliffs surrounding the bay are various caves which were used as burial sites by Maori. The bay offers excellent anchorage and is close to natural springs, which made it attractive for Maori to settle there. There is currently a small marae in the bay and the remains of two other kainga.
The bay and the surrounding land are within the rohe of the Ngati Tu Wha Awei. Ngati Tu Wha Awei are an iwi of approximately 23,000 and have held mana whenua over this region since approximately 1623, according to oral tradition. According to kaumatua the ancestor of Ngati Tu Wha Awei travelled to Te Whanga Paemai from Hawaiki in a great waka with his three wives, and younger brother. He found the bay empty of people but rich in resources. The morning after, he landed a great whale which had beached itself in the bay which provided much food.
Ngati Tu Wha Awei were one of the first iwi to come into regular contact with Europeans and like many coastal hapu became involved in commercial whaling (Philips, 2012). Many of their men worked at whaling stations which sprang up around the bay, and some also worked on sailing ships. Local Ngati Tu Wha Awei communities also provisioned the whaling stations and whaling ships. The remains of several whaling stations can still be seen today; with the foundations of buildings and jetties clearly visible.
In the 1800s Whale oil was a commodity which was in great demand (Philips, 2012). It was used for machinery lubrication and as a clean burning fuel for lamps in Europe, Asia and America, as the oil from the head and jaw of these mammals did not congeal in extreme cold, nor require any form of refining, and could therefore be used to lubricate the cogs and wheels of the most delicate of instruments such as clocks and watches (Philips, 2012).
After the whale had been dragged back to the shore station, it would be hauled up the beach so that the 'flensers' could climb over the carcass with their sharp 'spades' to cut the strips of blubber down the entire length of the body (Philips, 2012). These strips were then dragged off with the help of a capstan and chopped into blocks to be thrown in the trypots which were heated with 'scrag', the name given to the residue flesh of...
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