Management of Change

Topics: Marketing, Marketing plan, New product development Pages: 23 (5751 words) Published: April 18, 2013
School/Portfolio:| The Business School|
Course Code/ID:| BUMKT5901|
Course Title:| Marketing|
Teaching Location:| MIT Melbourne|
Program(s): | MBA|
Author:| Kimble Montagu/Robert Errey|
Level:| Introductory |
Semester:| Insert|
Prerequisite(s):| Nil |
Corequisite(s):| Nil|
Exclusion(s):| Nil|
Credit Points/Progress Units:| 15|
ASCED Code:| 080505|

Adopted Reference Style



For full details of programs and school procedures, please refer to the University of Ballarat handbook and The Business School Programs Handbooks available at:,-policies-and-forms/handbook/2012

Important information located in the handbooks includes:
* Student responsibility
* Special Consideration process and forms
* Submission of tasks and assignments
* Appeal process
* Unsatisfactory progress - Early Intervention
* Grading codes

The most appropriate contact is your lecturer. If necessary they will contact the Course Coordinator at the University of Ballarat.

| Coordinator| Lecturer| Tutor|
Name:| Kimble Montagu| Kimble Montagu| N/a|
Phone:| 0437 443 323| 0437 443 323| |
Fax:| | | |
Email:||| | Office:| | | |
Web:| | | |


| Monday| Tuesday| Wednesday| Thursday| Friday| Saturday| Sunday| Morning| | | | | | | |
Afternoon| | | | | | | |
Evening| | | | | | | |

Insert relevant time(s)/day(s)—then delete this message

Students are reminded that class attendance is vital. Whilst it is appreciated that work commitments can impinge upon class attendance you need to be aware that there is more to learning Marketing than just reading the text and/or the lecture slides. Participation in class exercises and discussions, viewing DVDs, collaborating with your group members and other classmates all add to a much richer learning experience. If you are going to miss all or some of a class then you need to let the lecturer and your group members know what is happening. History has shown that students who miss classes struggle to achieve the higher grades.

1.4Consultation Hours

By arrangement—please email for an appointment.

1.5Prescribed Text
This subject will be conducted on the presumption that students have a copy of:

Iacobucci, D. (2012) MM3. Mason, OH: South-Western Cengage.

Plagiarism is presenting someone else work as your own and is a serious offence with serious consequences. As set out in the University Regulation 6.1.1, students who are caught plagiarising will, for a first offence, be given a zero mark for that task. A second offence will result in a failing grade for the course(s) involved and any subsequent offence will be referred to the Student Discipline Committee. Student must be aware of the University Regulation 6.1.1 Student Plagiarism, available at The link to the library website for more information is:

Students must:
* fully reference the source(s) of all material, even if you have re-expressed the ideas, facts or descriptions; * acknowledge all direct quotations; and
* not submit work that has been researched and written by another person

Turnitin—this software application allows students to check their assignments for referencing and citation omission or incorrect paraphrasing.

Put a statement here about how/where to submit the assignments

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