Management Macdonald

Topics: Management, Social responsibility, Macdonald Pages: 3 (999 words) Published: March 15, 2013
Many people start to come through Macdonald every day and trust in Macdonald’s integrity that keeps them coming back. Macdonald earns that trust by respecting their customers and employees, and delivering outstanding quality, service, cleanliness and value. Macdonald’s Australia limited is an unlisted Australian public company limited by shares. It is a franchise business with more than two thirds of Australian restaurants owned and operated by individual businessman and women. The remainders of the restaurants are run by company staff. Their corporate values appear in everyday working life and guide their strategic direction and corporate planning. Their vision and values are placing the customer experience at the core of all they do, committing to their people, believing in the McDonald’s system, operating their business ethically, giving back to our communities, growing their business profitably, and striving continually to improve. In 1954 in the UAS there was a milkshake machine salesman named Ray Kroc. Ray received an order from the McDonald brothers’ hamburger outlet in California, and impressed by their company, the menu was simple and cheap but the hamburgers were good, the fries were made in-store and the shakes were thicker than usual. Ray made them an offer that let him open new McDonald’s stores. The MacDonald’s brothers accepted and ray opened his first store and he began to build the business by granting franchises to local entrepreneurs.

She is responsible for making organization-wide decisions and establishing the goals and plans that affect the entire organization. There are four basic and very important functions for management, planning organising, leading and controlling. As manager engages in planning, they define goals, establish strategies for achieving those goals and develop plans to integrate and coordinate activities. When mangers organize, they determine what tasks are to be done, who is to do them, how the tasks are to be grouped,...
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