Maasranga Communication Limited

Only available on StudyMode
  • Topic: High-definition television, Dhaka, English Channel
  • Pages : 11 (1609 words )
  • Download(s) : 115
  • Published : November 28, 2012
Open Document
Text Preview
[pic]
Assignment
On
Maasranga Communications Limited

Submitted To:

Maksuda Hossain
Lecturer
FBA
Eastern University

Submitted By:

|Name |ID | |Dewan Abdullah |101200205 | |Nadim Ali Mollah |101200208 | |Shahina Akter |101200211 | |Jahangir Sharif |101200210 | |Abrar Faisal |101200207 |

SEC-4

Faculty of Business Administration

Submission: 07/11/2011
[pic]

[pic]

Terms of Reference

December 8, 2011

Maksuda Hossain
Lecturer
Faculty of Business Administration,
Eastern University

Madam,

The report at your hand is on “Maasranga Communication limited”. You assign us to prepare this report as a part of the Management (MGT 201) course requirement. While preparing this report, we have tried to follow your instructions given in the class. We believe our report contains information help us to make a clear recognize about “Maasranga Communication limited”. We really enjoyed doing such a challenging report. If you have further queries regarding this paper, we gladly remain stand by whenever you ask for it. Finally, we are grateful to you for giving us a nice opportunity to work on this report, which we have considered as a great chance for us to develop our analytical skills.

Sincerely yours,

Dewan Abdullah

……………………………

Nadim Ali Mollah
……………………………
Abrar Faisal
…………………………….

Shahina Akter

…………………………….

Jahangir Sharif

……………………………..

Table of contents
Chapter: 1 Introductory Part
Introduction…………………………………………………….5 Objective or purpose of the study…………………………………....6 Methodology…………………………………………………………..6 Limitations of the study……………………………………………….6 Chapter: 2 Body of the Report

Overview of the company…………………………………........7 Environment of the firm………………………………………...8 Major competitors of the firm…………………………………..10 Environmental turbulence (Recent problem)…………………...10 Major uniqueness of the channel……………………………….11 SWOT analysis…………………………………………………11

Chapter: 3 concluding Part
Conclusion……………………………………………………...12 Findings….……………………………………………………...12 Recommendations………………………………………………12 Appendix………………………………………………………..13 Maasranga Communications Limited

Introductory Part

Cause behind named “Maasranga”
It is a sister concern of Square Group. Before that, Square had a production House that is renowned as Maasranga Production. For that, the Name of that our channel is Maasranga communication limited. It starts its operation from 30 July 2011officially. Introduction:

Maasranga Television, part of the SQUARE Group, has turned to Grass Valley for a complete newsroom system, production and master control switchers, and infrastructure equipment as part of the rollout of an HDTV station in Bangladesh. It is the first High Definition (HD) TV channel in Bangladesh. At the heart of the channel is a complete digital news production system based on the Aurora production suite, with Grass Valley K2 media servers for content storage and exchange, and EDIUS editing workstations. Each of the two studios is equipped with a Grass Valley Kayak video production switcher. The central infrastructure of the new channel also relies upon Grass Valley technologies, including Maestro...
tracking img