Lonely Planet Case Study

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  • Topic: Lonely Planet, Guide book, Lonely Planet Six Degrees
  • Pages : 3 (1085 words )
  • Download(s) : 549
  • Published : April 1, 2011
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BESPLATNI GOTOVI SEMINARSKI, DIPLOMSKI I MATURSKI RAD. RADOVI IZ SVIH OBLASTI, POWERPOINT PREZENTACIJE I DRUGI EDUKATIVNI MATERIJALI.

WWW.SEMINARSKIRAD.ORG WWW.MATURSKIRADOVI.NET WWW.MATURSKI.NET WWW.SEMINARSKIRAD.INFO WWW.MATURSKI.ORG WWW.ESSAYSX.COM WWW.FACEBOOK.COM/DIPLOMSKIRADOVI NA NAŠIM SAJTOVIMA MOŽETE PRONAĆI SVE, BILO DA JE TO SEMINARSKI, DIPLOMSKI ILI MATURSKI RAD, POWERPOINT PREZENTACIJA I DRUGI EDUKATIVNI MATERIJAL. ZA RAZLIKU OD OSTALIH MI VAM PRUŽAMO DA POGLEDATE SVAKI RAD, NjEGOV SADRŽAJ I PRVE TRI STRANE TAKO DA MOŽETE TAČNO DA ODABERETE ONO ŠTO VAM U POTPUNOSTI ODGOVARA. U BAZI SE NALAZE GOTOVI SEMINARSKI, DIPLOMSKI I MATURSKI RADOVI KOJE MOŽETE SKINUTI I UZ NJIHOVU POMOĆ NAPRAVITI JEDINSTVEN I UNIKATAN RAD. AKO U BAZI NE NAĐETE RAD KOJI VAM JE POTREBAN, U SVAKOM MOMENTU MOŽETE NARUČITI DA VAM SE IZRADI NOVI, UNIKATAN SEMINARSKI ILI NEKI DRUGI RAD RAD NA LINKU IZRADA RADOVA. PITANjA I ODGOVORE MOŽETE DOBITI NA NAŠEM FORUMU ILI NA MATURSKIRADOVI.NET@GMAIL.COM

International Burch University CEN553 Electronic Business Spring 2011 Assignment 1: Case study analysis Assignment type: Worth: Length: Due date: Required: individual 20 % 2-3 pages Week 5 (Wednesday, 23 March 2011) Read a case study Lonely Planet, on the following pages and complete the task specified below:

Task
Your task is to evaluate the existing business arrangements at Lonely Planet and to offer recommendations about possible new eBusiness initiatives. To help guide your thinking, you have consulted your colleagues and they advise you to consider the following: 1. Assess the possible channel conflicts and cannibalisation issues that face Lonely Planet. 2. Suggest solutions that might reduce the potential revenue losses or operational friction that result from the channel conflicts and cannibalisation issues at Lonely Planet. 3. Prepare a list of new products that Lonely Planet might introduce to take advantage of Internet technologies (including wireless technologies) and...
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