THE PROBLEM AND ITS SETTING
This chapter consists of the Background of the Problem, Statement of the Problem, Assumptions, Significance of the Study, Scope and Limitations and Definition of Terms. Background of the Problem
Mountain Province is a landlocked province of the Philippines in the Cordillera Administrative Region in Luzon. It is sometimes incorrectly named Mountain in some foreign references. The name is also incorrectly shortened by locals to Mt. Province which in turn is read by native Anglophones as “Mount Province.” Mountain Province is subdivided into ten (10) municipalities; one of them is Bontoc, the provincial capital. Based on the 2000 census survey, 52% of the population of the Bontoc are Kankanaey. The Kankanaey is one of the five ethnolinguistic groups that make up the Igorots. The other four are the Bontocs, Ibaloi, Isneg (or Apayao), and Kalinga. “Igorot” is a term used to describe the indigenous people of the Cordillera Mountains located in the northern part of the island of Luzon in the Philippines. They inhabit the six provinces of Abra, Apayao, Benguet, Kalinga, Ifugao, and Mountain Province. Although Igorots are Filipinos “geographically,” there are several factors in their culture that make them unique, like their own languages, their own government (the Cordillera Administrative Region), their own clothing, and their cuisine. (http://rexcrisanto.com/ik-cause/who-are-igorots) Culture is one of the elements in people’s ways of life that normally remains unchanged. It distinguished human beings’ lifestyles and dictates one’s relationship with other people. Culture makes individuals, families and tribal group unique. But foreign influences and education have reshaped people’s cultures in various degrees. The Igorots, however, were not colonized by the Spaniards during their 333-year stay in the Philippines. The culture of a region can become a tourist destination; this is called “cultural tourism”. Cultural tourism is the subset of tourism concerned with a country or region's culture, specifically the lifestyle of the people in those geographical areas, the history of those people, their art, architecture, religion(s), cuisine, and other elements that helped shape their way of life. Cultural Tourism in rural areas, such as Bontoc, showcase the traditions of indigenous cultural communities (i.e. festivals, rituals), and their values and lifestyle.
Statement of the Problem
This study aims to investigate the cultural tourism in Bontoc, Mountain Province, focusing on the Kankana-ey cuisine. Specifically, it seeks to answer the following questions:
1. What is the uniqueness of the Kankana-ey cuisine?
2. What is the most popular dish in the Kankana-ey cuisine? 3. What is the preferred Kankana-ey cuisine of tourists?
The researchers believe that the uniqueness of the Kankana-ey cuisine can help in the promotion of tourism in Bontoc, Mountain Province.
The concept of the hypothesis deals with information about the cultural benefits of Kankana-ey cuisine, based on the assessment of the chosen respondents from Bontoc, Mountain Province. With the gathered data, the study shows the correlation and impact of Kankana-ey cuisine to its culture while can encourage the respondents and readers to have knowledge concerning Kankana-ey cuisine.
Significance of the Study
This study will benefit the following:
The Tourism Students – This will widen their knowledge and will make them appreciate and be proud of the Kankana-ey cuisine. The CHTM Faculty Members – May this influence the Academic Community to further heighten its advocacy to strengthen Igorot culture thru the awareness of its Kankana-ey cuisine in subjects like Regional Cuisine. The Tourists – This will help them appreciate the Kankana-ey Cuisine if they decide to visit Bontoc, Mountain Province. The Bontoc Kankana-ey – This study will help them improve their cultural tourism. The...
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