Lego Swot

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SWOT Analysis

SWOT Analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favourable and unfavourable to achieving that objective. The technique is credited to Albert Humphrey, who led a research project at Stanford University in the 1960s and 1970s using data from Fortune 500 companies.[1]

Lego Education

1. many different kind of sets are available on the market 2. ”Fun”education /playeful learning/
3. Exciting content
4. Many activities
5. Sorted activity programs by ages
6. Helpful website
7. Small class sizes
8. Personal attentions for each child
9. Certified, trained teachers
10. Education based on 3 pillar:
- Extra learning dimension /teamworking/ - State of flow /balance between difficulties/ - 4C /connect, construct, contemplate, continue/

1. Expensive and takes long time to travel to education centers 2. centers only at 6 places /not in Europe/
3. need many stuffs to be bought for succesful learning

1. There are always kids for studying and selling the stuffs

1. Computer games, TV
2. Poor countries /e.g. Africa, no money for this kind of education/

We used the SWOT-analysis on the program made for children by Lego named Lego Education and Lego Education’s official homepage. We’ve found many accomplishments which makes the program to being succesful, but we’ve found some weaknesses of this program, which helped us to come up with solutions of making a system that works better than the current one. The...
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