November, 4, 2012
Analysis of Kudler’s Gourmet Foods
In order to maintain and continue keep moving any company forward there are three key things, such as analyzing, planning, and making the necessary changes. The food industry is one that can be challenging and unpredictable. The operating store Kudler Fine Foods open in 1988, but since then has experienced some setbacks, which are limited expansion, high wages in specialty positions, and a surprisingly slow operation at the Del Mar location. Maximizing profitability is the goal of any organization, but there are some factors that will assist with that, such as the company’s strategic plan, marketing overview, and market survey are all vital information that must be reviewed to determine if possible adjustments will make a difference. Looking at Kudler’s strategic plan developed in 2003, the company started off with that making a profit and paid close attention to the company’s strengths, weaknesses, opportunities, and potential threats. Some things that can be implemented to benefit the company are to steadily seek new ways to increase productivity, analyzing the weaknesses of the company and developing a plan that will grab a hold of opportunities, and determine possible solutions when threats arrive. The results will provide ways Kudler can continue to thrive based by turning the weaknesses into strengths to increase profitability
Now let’s look at some of the weaknesses that may have led to the continually developing problems that cost the company to notice that some things in daily operations needed to be change. High wages provided to specialty positions with Kudler require individual analysis to...