Marketing research is a collection and analysis of information to assist in the overall decision-making process of a business. Marketing research is an important factor that the company will use to in understanding the requirements needed for better marketing of the company. The products and services provided to the customer will have to target the customer. To began identifying factors to ensure that the company factors that the customer may feel are weak within the company. The business contents current Kudler does not have a form of communication for marketing. This inability not have a plan will hurt the company able to predict the future sale of products and goods the best way for a company to get its message across would be through development of an effective business-marketing plan. For large and small companies to have their own marketing department specifically created specifically for the development and distribution of marketing is important at local and corporate levels always. The need for a well thought-out marketing plan is more important now then ever before.
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(2010, 07). Kudler Fine Foods Strategy. StudyMode.com. Retrieved 07, 2010, from http://www.studymode.com/essays/Kudler-Fine-Foods-Strategy-350960.html
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