Italy Swot Analysis

Topics: Milan, Italy, Sicily Pages: 5 (1717 words) Published: March 5, 2012

1 Strength

Italy is situated is the center of the Mediterranean Sea. The main strength of geographical location is that Italy belongs to the coasts of four different seas (Adriatic Sea, Ionian Sea, Tyrrhenian Sea and Ligurian Sea). There are two large mountain ranges in Italy: Alps and Apennines. It is a big plus for tourism sector of the country. Tourism is one of the fastest growing and profitable sectors of the national economy. Italian climate is very different. It is comfortable to travel to this country in every season. If it is summer you can relax in a seaside resorts or take a rest near different lakes. Also in summer you can mountaineer. In winter it is possible to skiing. In autumn and spring you have an opportunity to visit the famous cities of the world cultural heritage. Cultural heritage is another strength side of Italy. Italian culture has a rich history that includes art, classic architecture, popular traditions, and customs. Includes links to trends in Italy today as well as resources on folklore, history, and artistic traditions. Italy has many environmental problems and it took a long time to confront these. One of strengths in this sphere is that now Italy is one of the world leaders of producing renewable energy. Italy is a member of European Union (EU), of the North Atlantic Treaty Organization (NATO) and also of many international organizations, for example United Nations and so on. It is a great supporter of multilateral international politics, endorsing the United Nations and its international security activities. It means that Italy is involved in international activities, moreover, is very interested in them. It is a positive side of the country. Italian fashion is very famous all over the world. The Made in Italy is now recognized as a synonym of quality and elegance. That is why Italy can compete with China in this sphere. Italy produces more qualitative clothes and accessories than China and that is why Italy exports these so much. Also Italy is a great exporter of wine. There are many vineyards on the territory of the country. Grapes are grown in almost every region of the country. Italian wine is one of the best wines in the world and it is much appreciated. This country is a home to some of the oldest wine-producing regions in the world. Italy is the world's second largest wine producer behind France (Reuters,, 2011). Italy's glowing reputation with wine is due not only to the fact that it produces and exports more than any other country but that it offers the greatest variety of types, ranging through nearly every color, flavor and style imaginable. Italy is the center of Catholicism. The center of catholic world is a landlocked sovereign city-state. The Vatican is a residence of the head of Catholic Church, the Pope, an international center for the Roman Catholic Church. Vatican City was established as an independent state in 1929, in accordance with the Lateran treaties between the Italian Government and the Pope. Italy is a country in which the Catholic Church is unusually very strong. That is why all Catholics all over the world want to visit Italy. It is very important for them.

2 Weaknesses

Air pollution is a significant problem in Italy. United Nations sources estimate that carbon monoxide emissions increased by 12% in the period between 1985 and 1989. In the 1990s Italy had the world's tenth highest level of industrial carbon dioxide emissions. Water pollution is another important environmental issue in Italy. The nation's rivers and coasts have been polluted by industrial and agricultural contaminants and its lakes contaminated by acid rain. In 2001 the nation had 160 cu km of renewable water resources with 53% used in farming activity and 33% used for industrial purposes. Facilities for the treatment and disposal of industrial wastes are inadequate. Italy's cities have produce 19.1...
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