Topic:- Islamic Principle Of business And Marketing & Present Business Evils
Nauman Mushtaq Raja
Hammad Ahmed kiani
The teaching of Islam describe that Islam is a complete code of life. Since we talking about business and marketing therefore Islam give brief explanation about it. From the Islamic point of Islamic the first priority of business should be pleasing Allah and establishing Halal as a way of life. Seeking profit is not a bad aim, but it should be secondary. By making Allah the goal, and implementing Islamic rules of honesty, truthfulness, and good behavior with customers, Insha Allah, any Muslim business is bound to boom. Following are the characteristic that should need to present in Islamic business and marketing:- (1)Honesty
(3)Fair and Kind
HONESTY IN BUSINESS
The Holy prophet (pbuh) was declared not only Sadiq and Amin but he was an honest business man. This is proved by Hazrat Khadija who was richest lady of Makkah. She gave a few things to sell and she sends her servant with him. But Holy Prophet (pbuh) proved his honesty brilliantly. Honesty is needed in everything we do. From the domestic work of daily routine or office work to studies, honesty makes the real difference. Honesty makes it easy for us to survive because an honest person is truthful and such a person does not fell into any trouble. The sad fact of the present day is the lack of honesty in people. Lies, and dishonesty has become standard in everyday matters and it is a common perception that no one can get rid of them now. This point of view is wrong, why cannot we live like honest humans? If one thinks that honesty cannot be achieved or truthfulness is a dream now this is wrong, just by practicing Islam truly in its true spirit we can achieve all this without devising any special plans or any complex system of morals.
The world today is a big business hub, i.e. it is a business market now. There are some main stock exchanges that control the money inflow and out flow of the world for example, wall street etc. these stock exchanges are actually business centers where whole world trades. Unfortunately, with the Jewish intervention in the business and introduction of riba in business, there has left no honesty and no halal money in the business any more. The best examples of the honesty in business are the prophets of Islam. From Quran we learn that prophet Yusuf a.s. used to look after the financial matters of the state as His own choice. That’s why It is called that honesty is the best policy, indeed honesty is the best policy. When a business man is honest, he will never sell a low quality product and will never earn unjustified profit. Thus, an honest business man will be God fearing and will never ever dodge his customers over the selling. An honest business man will never like to go for unjust means to increase his earnings neither will he ever like to give bribes or accept bribes thus with honesty in business, the curses of bribery and riba can be shunned.
Hazrat abu bakar siddique r.a was one of the best and honest business men of Arabia. He was very rich and his financial as well as moral help was appreciated by Muhammad s.a.w.w as well. He was much honored in his region because he was honest in business. There are several examples in the Muslim world who did not only do business honestly but also earned much more than those who like to earn black money. In honest business ALLAH gives His blessings, thus honesty indeed is the best policy. The Prophet has said the honest and truthful businessman will be in Jannah amongst the Prophets the Truthful and the martyrs. Honesty and truthfulness are essential in this business. And when it comes to Muslim businesses, it means building a relationship of trust with customers, which cannot be done with lies and deceit. The...