Investment Banking

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A
STUDY
ON
INVESTMENTS IN FINANCIAL MARKETS
AT
IIFL LTD

ABSTRACT

A financial market is a market in which people and entities can trade financial securities, commodities, and other fungible items of value at low transaction costs and at prices that reflect supply and demand. Securities include stocks and bonds, and commodities include precious metals or agricultural goods.

The project “Investment in Financial Markets” gives a brief idea regarding the various investment options that are prevailing in the financial markets in India. With lots of investment options like banks, Fixed Deposits, Government bonds, stock market, real estate, gold and mutual funds the common investor ends up more confused than ever. Each and every investment option has its own merits and demerits.

Any investor before investing should take into consideration the safety, liquidity, returns, entry/exit barriers and tax efficiency parameters. We need to evaluate each investment option on the above-mentioned basis and then invest. Today an investor faces too much confusion in analyzing the various investment options available and then selecting the best suitable one. In the present project, investment options are compared on the basis of returns as well as on the parameters like safety, liquidity, term holding etc. thus assisting the investor as a guide for investment purpose.

This is a project about analysis of investments which is modernizing or modifying day by day in financial markets. The sooner one starts investing the better. By investing early, you allow your investments more time to grow, whereby the concept of compounding increases your income, by accumulating the principal and the interest or dividend earned on it, year after year.

CONTENTS

|Chapter No. |Name of the concept |Page No. | |I |Introduction | | | |Need of the study | | | |Objectives of the study | | | |Scope of the study | | | |Methodology of the study | | | |Limitations of the study | | |II |Review of Literature | | |III |Company Profile | | |IV |Data analysis and interpretation | | |V |Findings, Suggestions and Conclusion | | | |Bibliography | | | |Annexure | |

LIST OF TABLES

|Table No. |Table Title |Page No. | |1 |Profession Of The Respondents | | |2 |Marital Status | | |3 |Customer Preferred Investment Sector | | |4 |Individual’s Preferred Investment Plan | | |5 |Customer’s Choice On Term Period For Investment Plan | | |6 |Factors Influencing Investment Plans | | |7 |Customers Risk...
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