Introduction to Business Team Project: Canadian Natural Resources Limited

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Introduction to Business Team Project:
Canadian Natural Resources Limited

Course Number: 04-75-100
Course Title: Introduction to Business
Professor’s Name: Mr. Tony Mao
Student’s Names: Daniel Pineau-103696836,
Kate Stasiak-103137566,
Quinton Rossini-103137500,
Rajpal Sohi-103657079,
Matthew Reid-103177436
Date Submitted: Wednesday, November 30, 2011
Executive Summary
Canadian Natural Resources Limited, incorporated on November 7, 1973, is an "independent energy company engaged in the acquisition, exploration, development, production, marketing and sale of crude oil, NGLs, and natural gas production"(Canadian Natural Resource Limited: TSE:CNQ quotes and news, n.d.). The company is environmentally conscious, very charitable (with projects such as funding the refurbishment and renovation of schools in Africa), is very safety conscious (with an ever-decreasing number of accidents with its employees) and at the same time is very profitable. CNRL had a net income of 688.41 million in 2001 which grew to 1.60 billion by 2010, and from this data, it can be gathered that the net income will only continue to rise and Canadian Natural Resources will continue to strive. The company maintains many projects which provide a stable financial situation for the company. At the same time, CNRL is not content to flat-line as it is aggressively searching out new projects as well as expanding to other continents. Despite all this, they are very financially inconsistent (but always profitable) and thus, very hard to accurately create a 5 Year Projection Plan for the company. Because of the many different projects and its willingness to try different avenues, CNRL will most likely stay a growing financially profitable company. After the large, expected profits over the next 7-10 years, CNRL will have the financial flexibility to begin to explore other energy efficient resources such as solar energy. By owning 100% of their facilities and having short-term, medium-term and long-term projects, they are able to have very liquid cash-flow allowing them to leave sites quickly (saving a lot of money for the company). Adding such operations as refining and producing bio fuel and renewable energies into the corporation’s portfolio can help to show it is both environmentally friendly and help provide stable income for years to come.

Table of Contents
SectionPage(s)
1.Introduction (Company History)……………………………………………………4-5 2.Current Situation……………………………………………………………………5-6 3.5 Year Projection of Business Environment………………………………………..6-7 4.Strategic Adaptation to Future Business Environment………………………………..8 5.Business Level Strategy………………………………………………………………8-9 6.Companywide Strategy……………………………………………………………….9-11 7.Analysis………………………………………………………………………………11-13 8.Discussion…………………………………………………………………………….13-14 9.Conclusion……………………………………………………………………………...14 10.References…………………………………………………………………………..15-16 11.Appendices…………………………………………………………………………17-24 12.Peer Evaluation Forms……………………………………………………………...25-30

Introduction and Company History
According to the Canadian Natural Resources Limited Corporation, it is evident that they take pride in running their business economically and efficiently. Canadian Natural Resources Limited, incorporated on November 7, 1973, is an "independent energy company engaged in the acquisition, exploration, development, production, marketing and sale of crude oil, NGLs, and natural gas production"(Canadian Natural Resource Limited: TSE:CNQ quotes and news, n.d.) Since the company initiated the project of crude oil and natural gas in 1989 in Alberta, they have achieved significant gas drilling and continued to grow into a major gas company in Northeast British Columbia circa 1991. They have gained the titles of "second largest independent gas producer in Canada" and "largest heavy oil producer in Canada" (Canadian Natural Resources Limited Careers and Career Life, n.d.). Although their...
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