Internuship Report

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  • Topic: Karnataka, Sandalwood, Soap
  • Pages : 71 (17109 words )
  • Download(s) : 263
  • Published : November 3, 2012
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TABLE OF CONTENTS

LIST OF FIGURES………………………………………………………………………iii LIST OF TABLESiv
CHAPTER 11
INTRODUCTION1
1.1 INDUSTRY PROFILE1
1.2 HISTORY OF THE SOAP2
1.2.1 The First Soap2
1.2.2 Who Invented Soap?2
1.3 INDIAN SOAP INDUSTRY3
1.3.1 History3
1.3.3 Market Capitalization5
CHAPTER 29
COMPANY PROFILE9
2.1 HISTORY9
2.2 FOUNDERS OF MYSORE SANDAL SOAP11
2.3 BUSINESS11
2.4 RENAMING OF THE COMPANY12
2.5 TRADEMARK OF MYSORE SANDALSOAP13
2.6 SLOGAN13
2.7 KSDL AT GLANCE14
2.8 BIRDS EYE VIEW OF KSDL:-15
2.9 OBJECTIVES OF KS&DL17
2.10 POLICY OF KS&DL17
2.11 INFRASTRUCTURAL FACILITIES18
2.12VISION, MISION AND QUALITY POLICY18
2.13 PRESENT STATUS OF THE COMPANY20
2.14 AREA OF OPERATION:20
2.15 ACHIEVEMENTS21
2.16 AWARD22
2.17CORPORATE SOCIAL RESPONSIBILITY23
2.18 FUTURE GROWTH AND PROSPECTUS:23
CHAPTER 324
STRUCTURE OF ORGANISATION24
3.1 BASIS OF DEPARTMENT24
3.2LEVELS OF ORGANISATION24
3.3The Seven Elements24
3.4RELATION TO COMPANY27
3.5ORGANISATION CHART OF KSDL30
CHAPTER 431
FUNCTIONAL DEPARTMENTS OF KSDL31
4.1PRODUCTION DEPARTMENT32
4.2MARKETING DEPARTMENT55
4.3FINANCE, ACCOUNTS, AUDITING DEPARTMENT62
4.4STORES DEPARTMENT76
CHAPTER 579
SWOT ANALYSIS79
5.1STRENGTH80
5.2 WEAKNESS81
5.3 OPPORTUNITIES82
5.4 THREATS83
CHAPTER 684
FINDINGS, SUGGESTION AND CONCLUSION84
6.1FINDINGS84
6.2 SUGGESTION85
6.3 CONCLUSION86
LEARNING EXPERIENCE88
BIBLIOGRAPHY89
ANNEXURE90

LIST OF FIGURES

Fig 1.1: Image of the first soap……………………………………………………………2
Fig 1.2: Different Brands of soaps………………………………………………………...3
Fig 1.3: Brand risk…………………………………………………………………………5
Fig 3.1: 7S Model………………………………………………………………………...24
Fig 3.2: Organization chart……………………………………………………………….30
Fig 4.1: Structure of Production Department…………………………………………….33
Fig 4.2: Work Flow………………………………………………………………………34
Fig 4.3: Marketing Department…………………………………………………………..56
Fig 4.4: Channels of Distribution………………………………………………………...58
Fig 4.5: Finance Department……………………………………………………………..62
Fig 4.6: Turn over for 5 years…………………………………………………………….65
Fig 4.7 Comparison of PBT and PAT……………………………………………………66
Fig 4.8: Organization structure for HRD…………………………………………………67
Fig 4.9: Structure of Stores Department………………………………………………….76
Fig 5.1: SWOT chart……………………………………………………………………..79

LIST OF TABLES

Table 1.1: Indian Soap Industry………………………………………………………….03 Table 2.1: KSDL Information……………………………………………………………14 Table 2.2: Eye View of SDL……..………………………………………………………17 Table 2.3: Competitors and their market share…………………………………………..21 Table 3.1: The elements of Hard and Softness……………………………………….…..25 Table 4.1: Different Production of Toilet Soap……………………………………….….35 Table 4.2: Various Gift Range…………………………………………………….……..35 Table 4.3: Detergents…………………………………………………………….………36 Table 4.4: Different manufacturing of Talcum Powders………………………….……..36 Table 4.5: Different manufacturing of Agarbathi.…………………….…………..……..36 Table 4.6: Different Branches in India…………………………………………….…….55 Table 4.7: Designation…………………………………………………………….……..57 Table 4.8: Exporting to other Countries………………………………………….………59 Table 4.9: Expenditure of the year 2010-2011………………………………….….……64 Table 4.10: Turnover for last 5 years…………………………………………….………64 Table 4.11: Comparison of PBT and PAT for 5 years………………………………….. 66 Table 4.12: Designation………………………………………………………………….68 Table 4.13: Total number of employees…………………………………….……………70 Table 4.14: Shift Timings…………………………………………………….…………..70 Table 4.15: Increment of Employees…………………………………………………….72 Table 4.16: Pay Scale for Carde Employees……………………………………………..73 Table 4.17: Pay Scale for Officers……………………………………………………….73

CHAPTER 1
INTRODUCTION

1.1 INDUSTRY PROFILE

Soap is one of the commodities which have become an indispensable part of the life of modern world. Since it is non-durable...
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