Project study Report
Submitted in the partial fulfillment of the requirements of the degree of
Master of Business Administration
Submitted to: Submitted by:
Awadhesh BhardwajAbhinav Singh
Head DMS 2008 PMB 136
MNIT JAIPURIV SEM
Department of Management Studies
Malaviya National Institute of Technology, Jaipur
16TH May 2010 AUTHORISATION
This report “Promotion and marketing of Godrej Entranza doors” done during summer Project (SP) is submitted as requirement of the fulfillment of 2 year of MBA program of Department of Management Studies, MNIT Jaipur.
(IV SEM MBA)
I would like to express my sincere gratitude to my guide Mr. Shailesh Jain, Marketing Head, Godrej n Boyce Jaipur, for guiding me throughout my summer Project. His encouragement, time and effort are greatly helped me during my project.
I would also like to thank my Mr. Ashish Sharma, Mr. Balveer Rathore for all of their valuable inputs and constant support towards me throughout my project and providing me an opportunity to learn various things that wouldn’t be possible without their help. It was a truly wonderful learning experience.
I would like to thank the all other Godrej n Boyce employees for constantly helping me with the training and other activities and motivating me to give my best.
I also thank Prof. A.P.S Rathore MNIT Jaipur, who has sincerely supported me with the valuable insights into the completion of this project. I am grateful to all faculty members of MNIT, Jaipur and my friends who have helped me in the successful completion of this project.
Last but not the least I would like to thank all the respondents who offered their opinions and suggestions and sometimes critical views throughout the survey which made me constantly update myself come out with a successful project.
|No. |Name of the Topic |Page no. | |1. |Authorization |02 | |2. |Acknowledgement |03 | |3. |Abstract |05 | |4. |Introduction |06 | |5. |Products range of Godrej |15 | |6. |About Godrej N Boyce |18 | |7. |Product Details |23 | |8. |Scope of the Project |36 | |09 |Methodology to achieve Objective |37 | |10. |Limitations of Study |37 | |11. |Details of Project |38 | |12. |Conclusion...