Tassawur Abbas 093185
Institute of Management sciences, Lahore
To my Family & brother for the ultimate support they lend me.
To their prayers for me.
To their sweating which has held my career altogether.
Table of Contents
Table of Contents4
I S O Certification10
Same Capacity Plants with Different Results:35
SWOT, The Site, People, Culture37
Quality Control Department:41
Non Production Departments:42
Procedure of Store System / Inventory System:43
Target Market and Market Share:51
Stockiest ship Organization:53
Branding, Labeling & Packaging:54
Image Building Factors:55
Physical Distribution Management57
Advertising & Sales Promotion:58
Book Keeping Section61
Sales Accounting Section:62
Duties during Internship:64
SWOT, The Organization65
Dandot has several competitive advantages. The cost of production is very low because the raw material used in the production process is available from a distance of 3km. The method of production adopted at DANDOT Is dry one. This method is very cost effective because of its lower cost of fuel consumption and it is very environment friendly.
This lower cost of production enables the company to market its product in farther areas from its natural geographical market. in this way company is able to expand Its market. The natural geographical market of Dandot is comprised of D. G. Khan, Multan, Bahawalpur, Bahawalnagar, Rahimyar Khan and Muzaffargarh, Gujranwala, Gujrat & other cities of Southern & northern PUNJAB.
Quality control of Dandot is very good. That is why company has been able to establish very strong brand loyalty. Overall In market, cement is in excess, but Dandot is not able to fulfill the orders. This shows that how much is the demand of Dandot and how strong is the brand loyalty that customer are not willing to Substitute Dandot with any other cement. That is why it is planned to increase the capacity of the plant by 3300 tones per day by the end of 2007.
DANDOT'S mission is to perform to the highest levels of professional excellence within the industry and the national economy, while catering to the needs of our ever dedicated workforce, ensuring reasonable return to the stakeholders while delivering our product to the end consumer at competitive prices to accelerate the sustained development of Pakistan. …to constantly endeavor for excellence in all spheres of business activity, maintain its market position in key centers of Punjab and Azad Kashmir, promote mutually satisfactory relationship with our customers and other stakeholders by creating value additions, and construct a strong, durable and forward moving Pakistan.