Internet Banking

Topics: Bank, Online banking, Customer relationship management Pages: 56 (16929 words) Published: November 4, 2010
There have been major changes which are witnessed in the world and at the centre is the ever changing phase of technology, like advances in the way people communicate, do businesses, exchange of information. At the heart of all this lies the World Wide Web and the same has revolutionised the way people are communicating and transferring the data and information. The best part about being that there exists no single entity or person who owns the World Wide Web some organizations and other companies are handling the management of the system and the administration of the World Wide Web.

There has been contrasting views with respect to electronic commerce, however it needs to be noted that Electronic commerce is a structured method with the use of different methods and technologies for undertaking the business activities in a global arena which includes different methods like business-to-business (B2B) and second more famous is business-to-consumer (B2C) (Seilina,1990). The dramatic increase in the usage of internet has enabled the development of different businesses like the banking, insurance; supermarkets and other related elements like hospitals have also integrated the information technology into different segments of their operations.

This research paper tries to look at the different segments which are playing part especially in terms of internet banking and the other relevant operations being undertaken by them and the challenges faced in this respect would also be analysed. The role of the government in ensuring that there is segmented growth in this sector and the appropriate infrastructure which is made available for the continuous development of the industry in the country. Other important element is that of personal information of the individuals which needs to be protected to ensure that they are able to sustain the business in the long run. The information was collected mainly through the different internet sources and also some of the relevant literature pertaining to the same was looked at from the previous research carried out on the same subject. Apart from that primary data was collected from visiting the Barclays bank and interviewing the different employees and the customers for gaining an understanding of the utility of the internet banking and other related elements in the banking secto1r. CHAPTER 1

1.1 Introduction
This chapter will set the foundation of future research. This chapter consist of research question and research objectives. These are core of research. Author will introduce the topic and organization in this chapter as well. Purpose of study and what type of problems, Barclays is facing to align with change in technology with their business model. At the end of this chapter author will give brief outline of five chapters.

1.2 Area of Investigation
Financial services have gained prominence in the recent past due to the opportunities that have opened up due to globalization. Financial services have evolved over a period of time and have gained prominence due to this fact and have been able to offer multiple avenues which would help in economic development. There are different resources which are used in the up building of the economic activity and the internet and the financial services contribute a lot towards the same (Seilina, 1990). Financial and banking services play an important role and they offer multiple benefits to the customers who at times do not reach the customers and there are different hurdles faced in the implementation of the same. Apart from that there has been increasing crime as part of the economic activity which is being witnessed in the environment. (Shella, et al, 1990)

The increasing activity also led to the banks needing to deploy their critical resources and develop the same to meet the improved business requirements in the global arena. There has been an increased necessity to provide variable offers which meet the needs...
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