Dept. of Mgt. studies
Jagannath University, Dhaka, Bangladesh
There are around 106,000 Small and Medium Enterprises in Bangladesh according to a market survey. Based on the estimate, there is a total funding requirements of BDT 200 Billion. A lot of banks are financing for their working capital, fixed asset purchase and other business purposes through complicated or less friendly credit analysis methods by taking land or building as primary collateral. City Bank, as specified in its Small and Medium Enterprise financing policy, would like to offer simply structured, process based, yet risk mitigating banking product to the SMEs. CBL has been designed based on the above objectives to achieve. The bank currently has 89 online branches and 10 SME service centers and 1 SME Agro center spread across the length & breadth of the country that include a full fledged Islami Banking branch. Besides these traditional delivery points, the bank is also very active in the alternative delivery area. It currently has 83 ATMs of its own; and ATM sharing arrangement with a partner bank that has more than 550 ATMs in place; SMS Banking; Interest Banking and so on. It already started its Customer Call Center operation. The bank has a plan to end the current year with 100 own ATMs. City Bank is a major player in Bangladesh wholesale banking industry to offer the full scope of innovative, customized solutions and services. We offer service at the highest level. Our focus is not on short-term profit, but on building long-term relationships and standing by our clients whenever they need us. We have a unique business focus on enabling project financing, trade, investment and supply chain financing for clients. We aim to be a one-stop gateway for corporate and financial institutions looking to extend their business. And we are committed to using our country wide network to facilitate our clients’ growing trade and investment flows and supply chain financing needs across our business footprint. We focus exclusively on corporate and institutional clients domiciled or conducting business in our footprint, offering clients access to our extensive branch network and award-winning suite of state of the art services. City Bank fully understands the importance of time, convenience and efficiency to the success of your business. We make easy the complex financial world for you and help you maximize every opportunity.
1.2Objectives of the study:
Each and every study has some objectives. My study also as some important objectives which are as follows: * To examine the present service status of the concerned bank. * To find out the different kinds of SME baking services and sectors of SME financing. * To recommend policies for further improvement.
1.3Scope of the Study
The scope of the study includes current operations of CBL, Narayangong SME Center. Current operations include overall functions of the bank including deposit building, investment activities, and foreign exchange business and all over welfare oriented activities. The scope of the study also includes the performance of the bank, organization structure and management of the bank and accounting system of the bank. Besides, this study includes a comparative SME product and financing analysis of CBL with some other leading commercial banks.
1.4 Methodology Used in the Study
Data are very important matter for appropriate study. There are two sources of collecting data. These are: (a) Primary sources
(b) Secondary sources
I have used both sources for collecting data.
(a) Primary sources of data collection: Primary sources are those from where data are collected for direct usage. I have used the following methods for collection of primary data- i) Questionnaire method
ii) Direct interview method
iii) Personal communication
iv) Observation method