Influence of Visual Entertainment Media

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  • Topic: Footnote, Mass media, The Dick Van Dyke Show
  • Pages : 3 (900 words )
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  • Published : April 25, 2013
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Influence of Visual Entertainment Media
Jacqueline L. Jennings

Television has been under fire since its dawn; even though it has been one of the most widely used forms of mass media since it replaced radio after the 1940’s. By both mirroring and modeling American cultures and values , television gave critics a platform to create regulations because of the negative impact that it seemed to be having on our youth, yet at the same time praising it for creating public awareness. Influence of Visual Entertainment Media

How America’s cultures and values have been shaped be visual entertainment media Some forms of visual entertainment media helped shape how we as a culture perceive certain things. For instance, the violence that we are exposed to in films is no different in this day and age than it was a hundred years ago. The difference is, is the standards that we accept have changed over the years. For instance, until the 60’s, husbands and wives were not allowed to be depicted sleeping or even laying together in the same bed. The beds had to be twin, with a table separating the two. The Dick Van Dyke Show is a good example of this. This showed us as a culture that premarital sex was not to be accepted, and that there were even certain behaviors to follow in the bedroom. In this day and age, where sex is considered less taboo than it was then, the culture has changed to accept a lot more than it used to. The Andy Griffith Show was about reinforcing values and decent morality into the viewing audience through comedy, and sometimes drama. It was presented in an era when things were more friendly and easier for people. Audiences were more likely to treat their neighbors with respect than with hate. In today’s visual entertainment however, everything is like a competition. Who has the best shows? Who has the best drama going on? What are we learning though is my question. Are the social influences of Visual Entertainment media positive or...
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