Table of Contents
Introduction page 2
Pure Competition (Themiya Withana) page 2
Monopolistic Competition (Sharon Bertram) page 3
Monopolistic Competition (Roshell Cooper) page 4
Pure Monopoly (Roweena Davis) page 5
Pure Monopoly (Tanya Depp) page 6
Oligopoly (Richard Polyniak) page 7
Commentary on Simulation (Team B) page 8
Conclusion page 9
References ….page 10
Forms of Industrial Organization
In this paper, the four market structure of monopoly, pure competition, monopolistic competition, and oligopoly and the companies that represent these types of market structures. Wal-mart and Starbucks, which represent monopolistic competition, market structure because they both have several sellers that have similar but differentiated products. Bethlehem Steel, which falls under oligopoly, which is one of the four market structures. It will show how the entry and exit into this particular industry is restricted. De Beers and PepsiCo is an example of pure competition, they are both large producers that produce identical products. Microsoft, which falls under pure monopoly, will be identified since the company has a single firm that is the producer of a product that has no substitutes. Pricing and non-pricing strategy will be discussed for each of the companies identified.
One of the market structures is pure competition. Pure competition occurs when large numbers of producers in the market produce identical products. In a purely competitive market, the companies become price takers where they do not have control over the price. Due to the lack of restrictions, businesses can enter and exit the market with ease (McConnell & Brue, 2004, p. 414,).
PepsiCo is currently one of the leaders in the snack food and beverage industry. The company is known for their trademark products Pepsi and Mountain Dew but PepsiCo has other products and brands under its umbrella. PepsiCo is... [continues]
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(2008, 10). Industrial Organizations. StudyMode.com. Retrieved 10, 2008, from http://www.studymode.com/essays/Industrial-Organizations-172296.html
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