Individual Reflection
Assignment name: | Individual Reflective Report | Course name: | MBA522 International Business Strategy | Section Number: | N71 | Instructor’s name: | Bonnie Russell | Date: | July 11th, 2012 | Student’s Name: | Liuqing Yang (Stacy Yang) |
Individual Reflective Report
Instructor of MBA522 lectured the class in a conversional way that made the student really think about the cases presenting in class. After the study of the strategies and theories, students would be requested to discuss a case and answer certain questions. In this way, students learned how to solve problems in the real world by using the knowledge learned in class. This teaching style trained me to deeply think about cases I read after class. One of my readings, The tortuous Evolution of the Multinational Corporation from textbook explains the concept of multinational corporation and explores the three stages of minds or attitudes in international enterprises (Howard V., 1969). My understanding towards multinational corporation came from previous experience. Siemens, a German electronic company I worked for, I considered the company as a multinational corporation. I made that assumption only based by my poor understanding of the word “multinational”. I believed that a multinational corporation was a company in which employees have different nationalities and various cultural backgrounds. This paper I read elaborates that a firm could not be a genuine multinational corporation even if it claims it is. The reasons of that situation can be various. In the paper, the author sorted different situations of international companies into three stages. Taken the firm Siemens as example, if the company claims that electronics made in Germany are the best and it markets itself as “a German company”, then it may, in the first stage, called home country attitudes, which is also called ethnocentric attitude. Companies in the first stage are pervasive. The second stage is the stage of host country
Individual Reflective Report
Instructor of MBA522 lectured the class in a conversional way that made the student really think about the cases presenting in class. After the study of the strategies and theories, students would be requested to discuss a case and answer certain questions. In this way, students learned how to solve problems in the real world by using the knowledge learned in class. This teaching style trained me to deeply think about cases I read after class. One of my readings, The tortuous Evolution of the Multinational Corporation from textbook explains the concept of multinational corporation and explores the three stages of minds or attitudes in international enterprises (Howard V., 1969). My understanding towards multinational corporation came from previous experience. Siemens, a German electronic company I worked for, I considered the company as a multinational corporation. I made that assumption only based by my poor understanding of the word “multinational”. I believed that a multinational corporation was a company in which employees have different nationalities and various cultural backgrounds. This paper I read elaborates that a firm could not be a genuine multinational corporation even if it claims it is. The reasons of that situation can be various. In the paper, the author sorted different situations of international companies into three stages. Taken the firm Siemens as example, if the company claims that electronics made in Germany are the best and it markets itself as “a German company”, then it may, in the first stage, called home country attitudes, which is also called ethnocentric attitude. Companies in the first stage are pervasive. The second stage is the stage of host country