In-N-Out Burger

Topics: In-N-Out Burger, Esther Snyder, Harry Snyder Pages: 7 (2893 words) Published: August 2, 2011
In-N-Out Burger
It’s hard to believe there are five problems with In-N-Out Burger because of how successful the company is and how delicious the burgers are. Well at least that what I heard, one of my friends that moved to California confessed to me that the reason he moved was because he loved In-N-Out Burger’s. But as I began to read I found more than five devastating problems that the Snyder family encountered as pioneers of the fast food business. The first major roadblock that Harry and Esther Snyder encountered struck home especially hard in the form of cancer. After smoking a pack a day for thirty years Harry was diagnosed with lung cancer. The second problem they faced while Rich was president of In-N-Out Burger was when their company headquarters burnt to the ground. That was just the begging of the Snyder family’s bad fortune Harry and Esther’s youngest son Rich was tragically killed in a plane crash. Rich was not alone on the plan Phil West and Jack Simms, associates at In-N-Out Burger also died that day. Another problem that they faced was all the imitators who were infringing on their patented In-N-Out Burger fast food restaurants. The fifth and what I believe to be the biggest problem In-N-Out Burger along with the Snyder’s faced was the lawsuit that Boyd brought against the company for alienating him from the company. Perman,Stacy, In-N-Out Burger:

(NY, New York,2009) 33

I can’t jump into talking about the problems that the Snyder family faced without giving a little bit of background on In-N-Out Burger. In 1948 the United States was still more like an old western frontier than the booming economy we have today. (33) Baldwin Park is where I-N-Out Burger began. This is the place In-N-Out founders Harry and Esther Snyder bought some land, a small modest house, and built and even smaller burger-stand. This is where the Snyder’s developed their basic philosophy: serve the freshest, highest-quality burger and fries; treat your employees well and your customers even better, all while providing friendly service in a spanking clean environment; and above all remain family owned and independent. (12) Early on Harry took on a partner Charles Noddin, who agreed to finance the adventure, Noddin put up $5,000 to get things going. What Noddin or Snyder did not know was that in 50 years that little hamburger stand would flourish into a multi-million dollar business. (33) Harry wanted to open a restaurant that catered to people and the automobiles. He was a pioneer in the drive through window and in the two way speaker box. Harry actually designed the first ever two way drive through speaker box so that people could order their food from their car, drive up to the window, and pay for it while never leaving the comfort of their vehicle. (34) The point was to get people “in and out” hence the name In-N-Out Burger. The small burger stand became an instant hit with in the community selling great tasting burgers with friendly and fast service. Soon Esther Snyder would give birth to two boy’s older brother Guy and little Rich. The boys grew up working at the hamburger stand doing tasks ranging from taking out the trash and raking up the gravel drive way to cutting French fries and flipping hamburgers. (42) Soon there were more people wanting In-N-Out burgers than the small hamburger stand could accommodate and they need to expand to a new store. Perman,Stacy, In-N-Out Burger:

(NY, New York,2009) 33,34,42,108
In 1974 the Snyder’s came face to face with a major problem. Harry was diagnosed with lung cancer. He had begun smoking cigarettes as a high school student in the 1930s when a pack of Chesterfields accompanied his regular game of rummy, but he had decided to quit in 1959. (108) But after smoking for thirty years the cigarettes had taken their toll. Harry was a fighter though and wanted to try everything he could to beat cancer. He submitted to endless rounds of medical...
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