Importance of Communication

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The basic building block to all human interaction and relationships is communication. The basic purpose of communication is to inform, educate and entertain people. Communication is easily overlooked, but the ability to communicate effectively is necessary to carry out the thoughts and visions of an organization to the people. Without communication, there is no way to express thoughts, ideas and feelings. The word communication has originated from a Latin word “Communes” which means ‘something common’ or ‘to share’ or ‘to participate’. Therefore, when we communicate, we are indeed trying to establish commonness of thoughts or feelings with other individuals. In other words, communication is a process of sharing, ideas, words, attitudes and information through the exchange of thoughts, messages, or information, as by speech, visuals, signals, writing, or behaviour with someone. The dictionaries say that communication is the transmission of a message or information by speaking or writing. Another dictionary declares that communication is giving or exchanging information, signals, messages by talk or gestures or writing. Yet another definition says that communication is social intercourse. Communication is all this and much more. Definitions

Different scholars have defined communication differently. However, some of the acceptable definitions are: * Communication is the process in which the message moves from source to destination. * The process of transmitting means between two individuals. * Communication occurs whenever information is passed from one place to another. * Communication is the tool that makes society possible and distinguishes it from other societies. * Webster’s dictionary defines “Communication as a process by which information is exchanged between individuals through a common system of symbols, signs; or behaviour, also techniques for expressing ideas effectively in a speech or writing....
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