Impact of Social Networking Sites on Human Beings

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International Journal of Scientific & Engineering Research Volume 3, Issue 9, September-2012 ISSN 2229-5518

Prof Rakesh Shirase
Dr D Y Pail University, GBSRC, Pune, India
+919860105406

THE IMPACT OF SOCIAL NETWORKING SITES ON PERSONAL
LIVES OF THE PEOPLE IN PUNE & NEIGHBORHOOD
1. ABSTRACT :
The growing popularity of social networking sites (SNS) among the Internet users demands an introspection of personal and social behavior of human beings. Today 1.5 billion people across the world have their profiles in social networking sites. Everything looks nice when you create a profile on social networking site, but how you feel when someone starts blackmailing using your personal data. Your boss threatens to fire you for posting comments on SNS. You feel compulsive to check your profile during work hours. SNS becomes a reason for anxiety and addiction. It starts affecting personal relationship with spouse and family members. Such sites make private life and public life of an individual a digital document. How SNS affecting our social behavior and relation ships? Are we going towards a prosperous future or a darker world of SNS? This research study tries to explore all these negative impacts of SNS on its users.

2.

KEY WORDS:
Social networking sites, Personal privacy, Social isolation, Cyber infidelity, Virtual life, cybercriminals, Facebook addiction.

IJSER © 2012
http://www.ijser.org

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International Journal of Scientific & Engineering Research Volume 3, Issue 9, September-2012 ISSN 2229-5518

3. INTRODUCTION :
Over the years, social networking among college students has become more and more popular. It is a way to make connections, not only on campus, but with friends outside of school. Social networking is a way that helps many people feel as though they belong to a community. Due to the increased popularity of it, economists and professors are questioning whether grades of students are being affected by how much time is being spent on these sites (Choney, 2010). For the purpose of this study, social networking is defined as the use of Facebook, YouTube, blogs, Twitter, MySpace, or LinkedIn. With smart phones being able to access the internet and have applications of social networking, many are concerned about how smart phones with social networking applications will affect students‟ grades.

Social networking became popular between 2004 and 2006, after Facebook and MySpace were created. A social networking site is an online service, platform, or site that focuses on building and reflecting of social networks or social relations among people, who, for example, share interests and/or activities.

A social network service consists of a representation of each user (often a profile), his/her social links, and a variety of additional services. Most social network services are web-based and provide means for users to interact over the Internet, such as e-mail and instant messaging. Online community services are sometimes considered as a social network service, though in a broader sense, social network service usually means an individual-centered service whereas online community services are group-centered. Social networking sites allow users to share ideas, activities, events, and interests within their individual networks. The main types of social networking services are those that contain category places (such as former school year or classmates) , means to connect with friends (usually with self-description pages), and a recommendation system linked to trust. Social networking companies continue developing their products, SNS applications are growing. Which are sometimes helpful?

IJSER © 2012
http://www.ijser.org

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International Journal of Scientific & Engineering Research Volume 3, Issue 9, September-2012 ISSN 2229-5518

The purpose of t his research is to review the rising use of social Networks by people while on the job. The popularity of social networks And their increasing use...
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