Journal of Tourism Research & Hospitality
a SciTechnol journal
Importance of the research: To date there is no published information on the impact of the Egyptian political events of 2011 on hotel occupancy in Cairo. This paper provides an enhanced understanding of the negative effects of the political incidents of 2011 on hotel occupancy which is a main source of hotel revenue and a significant contributor of foreign exchange earnings to the Egyptian economy. It also evaluates the response of Cairo hotel managers and the Egyptian government with respect to these negative impacts and identifies lessons for the wider hotel industry in dealing with the negative impacts of political instability.
The Impact of the Egyptian Political Events during 2011 on Hotel Occupancy in Cairo
Abuelkassem A.A. Mohammad1, Eleri Jones2*, Abdelbary A.A. Dawood3 and Hanaa A. Sayed4
The tourism industry is the cornerstone of the Egyptian economy generating approximately 11.4% of Egyptian GDP and providing about 12.6% of direct and indirect job opportunities for the Egyptian workforce. It is the most important source of foreign exchange earnings for the national income at 20%. Despite its importance, the tourism industry is extremely vulnerable to negative events, such as terrorism, financial crises, natural disasters and political instability. This paper investigates the impact of the Egyptian political events throughout 2011 on occupancy rates in Cairo hotels and evaluates the responses of both the hotels and the government to these events. The data on hotel occupancy was collected from Egyptian Ministry of Tourism reports and shows that the political events of 2011 had a strong negative impact on the hotel industry in Egypt as hotels in Cairo and other major cities were severely hit by these events. The occupancy rates of Cairo hotels sharply... [continues]
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