Definition: To put in simple words Enterprise Mobility (EM) is the technology that enables organizations to allow its employees to access the Enterprise data (such as company reports and presentations) and enterprise applications (such as CRM, SFA, emails, calendar, project management etc.) via mobile phones or tablets from anywhere at any time. Giving them more flexibility at work, it allows employees to download company real time data, access and updates enterprise applications, participates in virtual meetings and teleconferences from anywhere, any time. End result of which is increased productivity of work force for the company and better service output for the customer. Rational for EM adoption and benefits?
The growing number of mobile user base, availability of sophisticated smart phones, improved telecommunication infrastructure and fast adoption of mobile technology by employees/consumers [35% of the employees globally are estimated to be mobile by 2013 (Satagopan and Mathai 2011)] all these factors together are setting up a stage for growth in EM adaption in near future [“EM market is expected to grow from $67.21 billion in 2011 to$181.39 Billion by 2017 with a CAGR of 15.17%” (MarketsandMarkets 2012)]. The CoIT (consumerzation on IT) has opened the door to the possibility of using the consumer mobile technology for enterprise purpose and the benefits of EM to an organization are tremendous. The most important benefits of effective EM strategy to any organization are; * Fast information flow: The EM can facilitate supersonic flow of the information within the organization. It can open various communication channels that can facilitate fast flow of information between the employs and between various departments of the company empowering the decision making process within the organization. Ability to share a real time data/ information with employees and fast decision making process can mean more efficient service output and opportunity to provide best customer care in the industry.
* Flexibility and comfort: The successful implementation of EM strategy will also provide work flexibility and comfort to the employees; resulting in the better work culture that companies can further promote to acquire and retain the best talent in the industry.
In nut shell the EM strategy is win-win situation for both the employees and the organization. The successful EM strategy implementation holds a key for an organization to achieve the competitive advantage over its competitors and to become proactive to the environmental change.
Barrier to the successful EM adoption:
The cost associated with the corporate use licenses, purchase and maintenance of mobile devices is the biggest barriers for successful EM adoption. Depending up on the size and the number of employees of the company the cost of purchase and maintenance of the mobile devices could vary form an organization to organization, however it still could be a significant amount for a management of any organization to not to decide to walk on EM path. Could BYOD (Bring Your Own Device) be the solution to overcome the Barrier to EM adoption? What is BYOD (Bring Your Own Device)?
Bring Your Own Device (BYOD) is trend where people who love there I phone, I pad or other smart devices wants to bring them to work for various reasons And the enterprises allow (with Caveat) the use of such personal devices at work. The reasons why people want to bring/use their devices at work may include (but not limited to): * Comfort: Rather than learning to operate new device (provided by employer) employees feel it’s easier and comfortable for them to use their own devices at work [53% of the employees use their mobile devices for work (Gillett F and et al.2012)]. * Changing work pattern and work schedule: work places are becoming more and more competitive. Cut throat...