IV Semester PGDM
Reg. No 117824
PROF. Akhilesh Dubey
Project Report submitted to Indore Indira School of Career Studies in partial fulfillment of the requirements of IV Semester PGDM degree Examinations – 2013.
Indore Indira Institute of Business Management
This is to certify that the project work entitled “Retention Strategies for BPO Industry” is a bonafide work carried out by Pooja Dongle, of IV Semester, in partial fulfillment for the award of degree of PGDM during the academic year 2011-13. The project report has been approved as it satisfies the academic requirements prescribed for the said degree.
Signature of the Internal Guide Signature of HOD
I, Pooja Dongle, student of Indore Indira Institute of Business Management, studying PGDM, hereby declare that this project report title “Retention Strategies for BPO Industry” is an original work done by me and submitted to the Indore Indira Institute of Business Management, for the award of Post Graduation Diploma in Management.
I further declare that any part of this project has not been submitted elsewhere for the award any degree.
Date: 29/05/2013 Signature
I owe a great many thanks to a great many people who helped and supported me during doing this Project My deepest thanks to Professor Mr. Akhilesh Dubey, the guide of the project for guiding and correcting various documents of mine with attention and care, He has taken pain to go through the project and make necessary correction as and when needed. I express my thanks to the HOD of Indore Indira Institute of Business Management, Indore for extending his support. I would also thank my Institution and my faculty members without whom this project would have been a distant reality. I also extend my heartfelt thanks to my family and well wishers.
Table of Contents
University of Mysore2
CERTIFICATE FROM GUIDE & CHAIRMAN2
1 Company’s Profile13
2 Research Objectives16
The main objective of the research is to find out the consumer perception on real estate industry?17
What Parameters consumer prefer before opting for the property17
How the customer will respond to different projects if the projects are certified by some third party?17
How consumers will take the certification of IGBC and LEED if property is certified by them?17
What benefits the builders can derive if their projects are certified?17
What costs are involved in the certification and how it will regulate the prices for the end consumers?17
On what basis the projects are certified and at what level?17
How this certification will impact the real state trend and what will be the intake of consumers?17
Will consumers go for Green projects if they get the property at a bit higher price than that of conventional one?17
What kind of infrastructure expectation consumers have from the Builders and Developers?17
3 Research Methodology17
3.1 Research Design18
3.2 Sample Design18
3.3 Sampling Method18
3.4 Sampling Plan18
3.5 Data Collection Method19
3.6 Statistical Tools19
3.7 Survey Process19
3.8 Limitations of the study19
4 Indian real estate in 2013: A forecast20
4.1 Real Estate, Real Estate Trend21
2.1.2 Predictions related to key areas27
2.1.3 Investor sentiments28
2.2 Current scenario28
2.3 Future trends30
4.1 How IGBC will affect real estate industry51
4.1.2 Myth 252
4.1.3 Myth 353
4.1.4 Myth 4...