Identifying Ethical Values

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“Acting ethically means displaying honesty, integrity, and trustworthiness; demonstrating concern for others and being open to them; doing the right thing; and making decisions that are objective and fair and that uphold a solid set of values and principles.” Linda Klebe Trevino, Laura Pincus Hartman, and Michael Brown,

The results obtained for this writer after completed the Ethics Awareness Inventory self assessment located on the EOS demonstrated that the ethical perspective for this author is defined as “Results” what means that the author base her ethical perspective on the results of her consequences and actions. “The goal of this type of ethics is to achieve the best for the whole and this category is most closely aligned in philosophy with a utilitarian theory of ethics” (Williams Institute, 2006).

Utilitarianism

Utilitarianism usually means “in normative ethics, a tradition stemming from the late 18th- and 19th-century English philosophers and economists Jeremy Bentham and John Stuart Mill that an action is right if it tends to promote happiness and wrong if it tends to produce the reverse of happiness—not just the happiness of the performer of the action but also that of everyone affected by it” Britannica Online (2010).

Aligning Values with values of KFF

Kudler Fine Foods has the social responsibility of bringing the premier finest foods and ingredients to the society. As a manager of KFF this author has the vision of bringing the greatest products to the greatest society by expanding the business and become the number one gourmet store in North America and on a long term period expands overseas. Bringing the best quality products to the society at reasonable prices without affecting quality standards is one of the priorities for KFF owner and management.

On the selection process for the products the manager of KFF analyzes the different provider options and after several studies elects the provider which will align the best...
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