Idea Thesis

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SUBMITTED TO
INSTITUTE OF MANAGEMENT TECHNOLOGY
GHAZIABAD.

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                                                  Submitted by:

                                                  Gaurav Sharma.
                                                                                            Roll No. 52102591.
                                                  Semester- VI (Marketing)

CONTENTS

  1. Acknowledgement

  2. Declarationu

  3. Preface

  4. An Introduction to the company

  5. Tariff plans

  6. Swat analysis

  7. Concept of Customer Satisfaction

  8. Objectives of the study

  9. Research Methodology

  10. Precautions

  11. Result analysis

  12. Conclusion

  13. Recommendations

  14. Limitations

  15. Questionnaire

  16. Bibliography

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Acknowledgement

I wish to express my sincere thanks to my guide _____________________ for guiding me throughout the project and helping me to improve my understanding of the subject further. During the period Mr. Rajesh provided me the key information and support on my project assessment of customer satisfaction and spared his valuable time for my trivial work.

GAURAV SHARMA

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DECLARATION

I, Gaurav Sharma, Student of M.B.A. (3rd year) of Institute of Management Technology, Ghaziabad hereby declare that the Training Report entitled, “Assessment of Customer Satisfaction” in IDEA Cellular Ltd.,Noida is an original work and the same has not been submitted to any other institute for the award of any other degree.

Signature of Candidate

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PREFACE

Techniques adopted in the classroom can replace the inevitable need of practical experience.

There has been much progress recently in filling the gap between theory and Practical by different programmes. Master of Business Administration, a two year duration Course in Management is conducive to prepare professional managers to cope with... [continues]

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