Hrm Marketing & Sales Strategies

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Even More HRM Marketing and Sales Strategies
Organizational Culture, Reengineering Services Process, and HR Patti L. Jolicoeur
Marketing and Sales
HRM5010 – u07a1
November 26, 2010
Adolfo Gorriaran

Organizational Culture, Reengineering Services Process, and HR Organization Description
Magneti Marelli Holding S.p.A., a division of Fiat, is headquartered in Corbetta, Italy, and is an international manufacturer that designs, produces, and supplies high-tech automotive components. The primary product range is engine control systems for gasoline and diesel engines. Magneti Marelli is currently present in five continents and 18 countries (Fiat, 2010). To create a more consistent environment in the global process, World Class Manufacturing (WCM) has been implemented in all Fiat manufacturing companies. World Class Manufacturing is an international methodology for the organization of the manufacturing cycle to manage plants in accordance with the best standards. The application of WCM principles and methods resulted in logistics and quality and significant cost reductions. Fiat’s manufacturing structure has become increasingly efficient and flexible and has enabled the company to gain a competitive edge. Strategy Description

For several years, the Fiat Group has been working to develop into a global manufacturing entity with the highest standards. The implementation of World Class Manufacturing addresses all aspects of the organization including environmental, health and safety, quality, maintenance, cost and logistic issues from the standpoint of continuous improvement. The entire process revolves around the methodical identification and decrease or elimination of waste through application of standardized techniques and tools and involves everyone in the company. WCM recognizes that employee involvement and empowerment are critical to attaining continuous improvement in all fundamentals of the manufacturing system. Organizational development...
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