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How Technology Is Changes the Way News Is Produced

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How Technology Is Changes the Way News Is Produced
UNIVERSITY OF THE WITWATERSRAND
Name: Rofhiwa Madzena
Student no. 561044
Level: Media Studies 200
Course: Sociology of News Production
Lecturer: MJ Khan
Tutor: Joyce Omwoha
Word count: 2536
Date due: 03 October 2012
Essay topic: Technology is changing the way media is produced. Critically discuss this statement with regards to a community news outlet of your choice (broadcast, print, online or a combination). You can draw on a variety of research activities to substantiate your position, including statistics and interviews.

Abstract
Technology is changing the way in which media is produced. In recent years we have seen how the technological determinants of news production are gradually becoming a more popular aspect of the way in which the different media is created and presented to audiences. This essay critically looks at technology and the online social mediums and the impact that these factors have on the way the news in the culinary community (Taste magazine specifically) is formulated and affected.it does this by drawing on various research which has been done to illustrate the growing significance of technology and how it is beginning to undermine and side line traditional forms of media and the traditional means in which media and news content, particularly in community news outlets is produced for the public. News Events which occur in the culinary community are compromised because many of them rely on traditional forms of media production to relay the messages about events to target and general audiences and yet it can be observed that even in this era of technology community outlets are still largely dependent on traditional determinants of media; the transition to more technological factors has been gradual which is not necessarily a negative thing because accessibility the of technology is not available to all sectors of society. how they try to deal with digitisation

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Bibliography: Chemaly, R. (2011), ‘Social Media versus Traditional Media; The contradictory results of the online presence of traditional news media- What implications on democracy?’ Retrieved 28 September from World Wide Web: http://ritachemaly.files.wordpress.com/2011/09/rita-chemaly-presentation-social-media-week-beirut-ppt.pdf Copeland, R. (2011). Tweet All About It: Social Media and the News Revolution in Metro. Erdal, I.J. (2007). Researching Media Convergence and Cross-Media Newsroom Production. Nordicom Review. Haughney, C. (2012). Women’s Magazines Lead Overall Decline in Newsstand Sales, New York Times August 7, retrieved 01 October 2012 from World Wide Web: mediadecoder.blogs.nytimes.com/2012/08/07/womens-magazines-lead-overall-decline-in-newsstand-sales/ Kleinberg , E. (2005). Convergance: News Production in a Digital age. The ANNALS of the American Academy. 597 Lewis, S.C., Kaufhold, K. & Lasrsa, D.L.(2009). Thinking about Citizen Journalism: Perspectives on Participatory News Production at Community Newspapers’, paper presented to the International Symposium on Online Journalism, Texas. State of the Social Media: The Social Media Report- Q3-2011 Retrieved 28 September 2012 from World Wide Web: http://cn.nielsen.com/documents/Nielsen-Social-Media-Report_FINAL_090911.pdf Stephen, A, T., Galak, J. (2009). Faculty and Research Working Paper- The complementary Roles of Traditional and Social Media in Driving Marketing Performance, Retrieved 28 September 2012 from World Wide Web: http://ssrn.com/abstract=1480088

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