Hotel' Sector Five Forces Analysis

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INDUSTRY PROFILE

Hotels & Motels in Europe
Reference Code: 0201-0520 Publication Date: October 2011

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Europe - Hotels & Motels
© Datamonitor. This profile is a licensed product and is not to be photocopied

0201 - 0520 - 2010 Page 1

EXECUTIVE SUMMARY

EXECUTIVE SUMMARY
Market value
The European hotels & motels industry grew by 3.5% in 2010 to reach a value of $168.4 billion.

Market value forecast
In 2015, the European hotels & motels industry is forecast to have a value of $221.5 billion, an increase of 31.5% since 2010.

Market segmentation I
Leisure is the largest segment of the hotels & motels industry in Europe, accounting for 77.6% of the industry's total value.

Market segmentation II
France accounts for 21.6% of the European hotels & motels industry value.

Market rivalry
In the European hotels and motels market, the presence of strong international players, coupled with a decline in industry value in 2009, boosted competition despite the recent recovery, as players aim to recuperate losses from international markets.

Europe - Hotels & Motels
© Datamonitor. This profile is a licensed product and is not to be photocopied

0201 - 0520 - 2010 Page 2

CONTENTS

TABLE OF CONTENTS
EXECUTIVE SUMMARY MARKET OVERVIEW Market definition Research highlights Market analysis MARKET VALUE MARKET SEGMENTATION I MARKET SEGMENTATION II FIVE FORCES ANALYSIS Summary Buyer power Supplier power New entrants Substitutes Rivalry LEADING COMPANIES Accor Choice Hotels Intercontinental NH Hotels MARKET FORECASTS Market value forecast APPENDIX Methodology Industry associations Related Datamonitor research Disclaimer ABOUT DATAMONITOR 2 7 7 8 9 10 11 12 13 13 15 16 18 20 21 23 23 27 30 33 37 37 38 38 39 39 40 41

Europe - Hotels & Motels
© Datamonitor. This profile is a licensed product and is not to be photocopied

0201 - 0520 - 2010 Page 3

CONTENTS

Premium Reports Summary Reports Datamonitor consulting

41 41 41

Europe - Hotels & Motels
© Datamonitor. This profile is a licensed product and is not to be photocopied

0201 - 0520 - 2010 Page 4

CONTENTS

LIST OF TABLES
Table 1: Table 2: Table 3: Table 4: Table 5: Table 6: Table 7: Table 8: Table 9: Table 10: Table 11: Table 12: Table 13: Table 14: Table 15: Table 16: Table 17: Table 18: Europe hotels & motels industry value: $ billion, 2006–10 Europe hotels & motels industry segmentation I:% share, by value, 2010 Europe hotels & motels industry segmentation II: % share, by value, 2010 Accor: key facts Accor: key financials ($) Accor: key financials (€) Accor: key financial ratios Choice Hotels: key facts Choice Hotels: key financials ($) Choice Hotels: key financial ratios Intercontinental: key facts Intercontinental: key financials ($) Intercontinental: key financial ratios NH Hotels: key facts NH Hotels: key financials ($) NH Hotels: key financials (€) NH Hotels: key financial ratios Europe hotels & motels industry value forecast: $ billion, 2010–15 10 11 12 23 24 24 25 27 28 28 30 31 31 33 34 34 35 37

Europe - Hotels & Motels
© Datamonitor. This profile is a licensed product and is not to be photocopied

0201 - 0520 - 2010 Page 5

CONTENTS

LIST OF FIGURES
Figure 1: Figure 2: Figure 3: Figure 4: Figure 5: Figure 6: Figure 7: Europe hotels & motels industry value: $ billion, 2006–10 Europe hotels & motels industry segmentation I:% share, by...
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