Holt Renfrew and Co Limited SWOT Analysis
Holt Renfrew
Situational Analysis Item | So What? | Holt Renfrew is owned by The Wittington Group, headed by Canadian business leader Galen Weston | The owner of Holt Renfrew is quite large, likely has the financial resources available to back up any capital investments required. | Tony Kelly is a new employee to Holt Renfrew | New employees in an organization are often more likely to pick up on areas for improvement than someone who has been in that environment for so long. More able and willing to promote and implement radical change. | They stores peak seasons are March/April, July/August, November/December | This means that 6 months of the time Holt Renfrew sales fall significantly. This is half of the year! Significant opportunity for improvement in marketing/sales | Secondary warehouse is used for items not sold in store | It seems like a waste to have a whole warehouse solely dedicated to excess material. You should be able to significantly reduce the amount of products wasted through improved planning and eliminate the need for a whole additional facility. | The DC is cluttered with merchandise everywhere, under conveyors and scattered across aisles | This likely poses significant health and safety concerns and cannot be avoided, action needs to be taken not only to improve customer service but to reduce risks for health and safety claims/issues | Problem Statement
Tony must come up with a detailed and justified plan to improve warehousing operations at Holt Renfrew to result in improved efficiency and decrease in level of stock outs through the DC layout, process flow improvements, system and business processes and human resources strategy. Analysis
SWOT
Strengths * One of the few retailers that sells such high end products in Canada * Company is owned by a strong business leading group, Wittington Group * Has been in business since 1837 which represents a significant time in the marketplace, likely have a reputation in the
Situational Analysis Item | So What? | Holt Renfrew is owned by The Wittington Group, headed by Canadian business leader Galen Weston | The owner of Holt Renfrew is quite large, likely has the financial resources available to back up any capital investments required. | Tony Kelly is a new employee to Holt Renfrew | New employees in an organization are often more likely to pick up on areas for improvement than someone who has been in that environment for so long. More able and willing to promote and implement radical change. | They stores peak seasons are March/April, July/August, November/December | This means that 6 months of the time Holt Renfrew sales fall significantly. This is half of the year! Significant opportunity for improvement in marketing/sales | Secondary warehouse is used for items not sold in store | It seems like a waste to have a whole warehouse solely dedicated to excess material. You should be able to significantly reduce the amount of products wasted through improved planning and eliminate the need for a whole additional facility. | The DC is cluttered with merchandise everywhere, under conveyors and scattered across aisles | This likely poses significant health and safety concerns and cannot be avoided, action needs to be taken not only to improve customer service but to reduce risks for health and safety claims/issues | Problem Statement
Tony must come up with a detailed and justified plan to improve warehousing operations at Holt Renfrew to result in improved efficiency and decrease in level of stock outs through the DC layout, process flow improvements, system and business processes and human resources strategy. Analysis
SWOT
Strengths * One of the few retailers that sells such high end products in Canada * Company is owned by a strong business leading group, Wittington Group * Has been in business since 1837 which represents a significant time in the marketplace, likely have a reputation in the