Introduction to Health Promotion Program Planning
Version 3.0, April 2001
ADDITIONAL COPIES & COPYING PERMISSION Additional copies of this resource are available free of charge in Ontario only. Please direct requests to (416) 978-0522 (phone) or hc.unit@utoronto.ca. This workbook is also available on our website at http://www.thcu.ca. The Health Communication Unit at the Centre for Health Promotion, University of Toronto 100 College Street, Room 213, The Banting Institute Toronto, Ontario M5G 1L5 Tel: (416) 978-0522 Fax: (416) 971-2443 hc.unit@utoronto.ca http://www.thcu.ca Permission to copy this resource is granted for educational purposes only. If you are reproducing in part only, please credit The Health Communication Unit, at the Centre for Health Promotion, University of Toronto.
DISCLAIMER The Health Communication Unit and its resources and services are funded by Health Promotion and Wellness, Public Health Branch, Ontario Ministry of Health and Long-Term Care. The opinions and conclusions expressed in this paper are those of the author(s) and no official endorsement by the funder is intended or should be inferred.
ACKNOWLEDGEMENTS THCU would like to acknowledge the following people for their input and assistance in the development of this resource: Nancy Dubois, Larry Hershfield, Brian Hyndman and Suzanne Jackson.
Version 3.0 April 2001
Contents
Introduction ........................................................................................................... 1 Step 1 Pre-planning and Project Management ........................................................ 8 Step 2 Situational Assessment.................................................................................... 17 Step 3 Identify Goals, Audiences and Objectives ................................................. 26 Step 4 Identify Strategies, Activities and Resources ............................................ 38 Step 5 Develop Indicators... [continues]
Version 3.0, April 2001
ADDITIONAL COPIES & COPYING PERMISSION Additional copies of this resource are available free of charge in Ontario only. Please direct requests to (416) 978-0522 (phone) or hc.unit@utoronto.ca. This workbook is also available on our website at http://www.thcu.ca. The Health Communication Unit at the Centre for Health Promotion, University of Toronto 100 College Street, Room 213, The Banting Institute Toronto, Ontario M5G 1L5 Tel: (416) 978-0522 Fax: (416) 971-2443 hc.unit@utoronto.ca http://www.thcu.ca Permission to copy this resource is granted for educational purposes only. If you are reproducing in part only, please credit The Health Communication Unit, at the Centre for Health Promotion, University of Toronto.
DISCLAIMER The Health Communication Unit and its resources and services are funded by Health Promotion and Wellness, Public Health Branch, Ontario Ministry of Health and Long-Term Care. The opinions and conclusions expressed in this paper are those of the author(s) and no official endorsement by the funder is intended or should be inferred.
ACKNOWLEDGEMENTS THCU would like to acknowledge the following people for their input and assistance in the development of this resource: Nancy Dubois, Larry Hershfield, Brian Hyndman and Suzanne Jackson.
Version 3.0 April 2001
Contents
Introduction ........................................................................................................... 1 Step 1 Pre-planning and Project Management ........................................................ 8 Step 2 Situational Assessment.................................................................................... 17 Step 3 Identify Goals, Audiences and Objectives ................................................. 26 Step 4 Identify Strategies, Activities and Resources ............................................ 38 Step 5 Develop Indicators... [continues]
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