Gym User Survey Report in Fitness First Hong Kong
Gym user Survey Report
December 01, 2012
(Words:3,525 )
Contents
Title Page
1. Executive summary 3 2. Company background 3 3. Key services 4 4. Type of survey conducted 7 5. Purpose of survey 7 6. Review 8 7. Conclusions of the survey 11 8. Main customer values 12 9. Prioritizing customer values 12 10. The basic customer requirements 13 11. Customer value that considered by the management 14 12. Customer value that present in the services 14 13. The mechanism that measuring customer satisfaction 14 14. Type of customer values that were or weren’t considered by the management 14 15. Sales methods 15 16. Billing systems 15 17. Procurement of service and distribution 16 18. Gym floor management 17 19. Job design 17 20. The survey 18
References 20
Bibliography 20
1. Executive Summary
The purpose of this report is to apply my knowledge on value chain management to evaluate the operations of a company (service provider, Fitness First Hong Kong Limited, Grand Millennium Plaza clubhouse) that I am familiar with.
The scope of the report covers the history, business conditions, strengths and weaknesses, customer values, characteristics of its
December 01, 2012
(Words:3,525 )
Contents
Title Page
1. Executive summary 3 2. Company background 3 3. Key services 4 4. Type of survey conducted 7 5. Purpose of survey 7 6. Review 8 7. Conclusions of the survey 11 8. Main customer values 12 9. Prioritizing customer values 12 10. The basic customer requirements 13 11. Customer value that considered by the management 14 12. Customer value that present in the services 14 13. The mechanism that measuring customer satisfaction 14 14. Type of customer values that were or weren’t considered by the management 14 15. Sales methods 15 16. Billing systems 15 17. Procurement of service and distribution 16 18. Gym floor management 17 19. Job design 17 20. The survey 18
References 20
Bibliography 20
1. Executive Summary
The purpose of this report is to apply my knowledge on value chain management to evaluate the operations of a company (service provider, Fitness First Hong Kong Limited, Grand Millennium Plaza clubhouse) that I am familiar with.
The scope of the report covers the history, business conditions, strengths and weaknesses, customer values, characteristics of its
References: (3) Registered as Fitness First Hong Kong Limited - Hong Kong Trade Development Council record in February, 2012 (4) http://biggestloserasia.com/contestant_application.php