Group Project Outline Business Plan

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Group Projects

The purpose of the group projects is to give students an opportunity to explore course topics in greater depth, conduct independent research, and apply their knowledge in a practical context. Student groups will prepare and present a project based on one of the following prompts.

Your group is a team of entrepreneurs seeking to start a new health care delivery company. Chose a type of company (e.g., an ambulatory surgery center, a long-term acute care hospital, a physical therapy clinic, etc.) and write an original business plan for presentation to a bank loan officer. There is no strict requirement for the page limit or format of the business plan; provided, the business plan should include the following information:

A. Executive Summary

B. Company Description

i. Generally, what does the company do?
ii. How is the company legally organized?
iii. What are the risks and benefits associated with the company’s legal form? iv. Where is the company located?
v. Who owns the company?

C. Market Analysis

i. Describe the industry in which the company operates. ii. What trends are shaping the industry?
iii. Who are the company’s customers?
iv. How will the company attract customers?
v. Who is the company’s competition?
vi. How will the company differentiate itself from its competition?

D. Legal Analysis

i. What laws and regulations are particularly significant to the company’s business? ii. How will the company seek to comply with applicable laws and regulations? iii. What changes to current laws and regulations are expected, if any? iv. What legal liabilities might the company expect to face? v. What federal or state departments, agencies or boards govern the company and the company’s business? vi. What...
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