Global Practices and their Implementation in Emerging Markets Marcus Thiell Universidad de los Andes, Colombia Juan Pablo Soto Zuluaga Universidad de los Andes, Colombia Juan Pablo Madiedo Montañez Universidad de los Andes, Colombia Bart van Hoof Universidad de los Andes, Colombia
Global warming, climatic disasters like Hurricane Katrina, and the depletion of the ozone layer illustrate the negative impact of economic growth on ecological systems and the societies that function within them. As a result, customers and many governments around the world are developing a more conscious and respectful attitude toward the environment, propelling environmental concerns to the forefront of many companies’ competitive strategies. Consequently, the implementation of green practices into logistics systems is gaining worldwide importance. Green logistics practices within companies, once considered proactive measures (Wu & Dunn 1995), now influence entire value chains, and their presence has become a requirement for doing business. What are the current global practices of choice, and what challenges do companies face in applying them in emerging market economies? This chapter presents a global overview of green logistics practices at various management levels and the inherent challenges of their implementation in emerging markets. It begins by clarifying the terminology and describing its scope and characteristics, and it continues with an analysis of the impact of green logistics on the creation of economic and social value. DOI: 10.4018/978-1-60960-531-5.ch018
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INTRODUCTION: BASICS OF GREEN LOGISTICS
The negative impact of business activities on the ecosystem (e.g. global warming and climatic disasters) gave rise to the formulation of various approaches for...